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  1. News Article News Article Research & Resources

    Senators urge MPAA to assign R rating to movies with smoking

    The Motion Picture Association of America should act to reduce youth exposure to smoking in movies, including by issuing an R rating to movies that feature t

  2. News Article News Article Research & Resources

    What is JUUL?

    JUUL, a new type of e-cigarette, has become so popular among young people that it has amassed nearly half of the e-cigarette market share.

  3. News Article News Article Research & Resources

    Vaping multiplies risk of COVID-19 in teens and young adults

    Young people who had ever used e-cigarettes were five times more likely to be diagnosed with COVID-19 than those who hadn’t vaped.

  4. truth Takes to TikTok To Talk Vaping And The Immune System During COVID-19

    The #ImmuneUpVapesDown TikTok challenge will ask users to come up with their own immune boosting concoction.

  5. Study shows graphic cigarette warnings trigger brain areas key to quitting smoking

    Viewing graphic anti-smoking images on cigarette packs triggers activity in brain areas involved in emotion, decision-making and memory as observed via brain

  6. News Article News Article Research & Resources

    National public health org brings on women’s health and wellbeing leader

    Truth Initiative has brought on a veteran of the reproductive health, education and advocacy arena, Amy Taylor, to lead its community-level engagement and yo

  7. National public health org brings on women’s health and wellbeing leader

    Truth Initiative has brought on a veteran of the reproductive health, education and advocacy arena, Amy Taylor, to lead its community-level engagement and yo

  8. Research Article Research Article Research & Resources

    How alcohol could be driving use of little cigars among some men

    Men who smoke both cigarettes and little cigars, who want to quit smoking and who report drinking alcohol more frequently are more likely to use little cigar

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  11. US high schooler cigarette use is at historic low while nearly a quarter reported using e-cigarettes

    It is terrific news that the results of the 2015 National Youth Risk Behavior Survey (YRBS), released today by the U.S.

  12. News Article News Article Research & Resources

    Why the FDA needs to regulate e-cigarettes now

    As the tally of vaping-related deaths and cases of severe lung illness rises, youth e-cigarette use continues its rapid growth — 27.5% of high schoolers are