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Young people enrolled in Truth Initiative quit vaping program report high levels of e-cigarette addiction
The research suggests that those with higher levels of e-cigarette addiction may be more likely to seek help quitting.
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How the tobacco industry markets vaping nicotine as stress relief
Some vape manufacturers are using a similar strategy to market e-cigarettes that tobacco companies used for decades to sell cigarettes: advertising them as s
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Concerns about health and mental health increasingly drive young people to quit vaping
Young people enrolled in a quit vaping program from Truth Initiative cited health (56.1%) and social influence (15.8%) as their top reasons for quitting vapi
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Significant Drop in Youth E-Cigarette Use Marks Progress, But Nearly 40% of Teens Who Vape Frequently Remain at High Risk for Nicotine Addiction, a Serious Public Health Concern
The 2024 National Youth Tobacco Survey (NYTS) shows significant progress in reducing youth e-cigarette use, with half a million fewer middle and high school
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Truth Initiative and Kaiser Permanente Join Forces with EVERFI to Teach Students About the Dangers of Vaping Cannabis
Vaping: Know the truth and the new cannabis lessons are currently available to schools nationwide at no cost.
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Truth Initiative Launches Animated truth® Campaign: "Toxic Therapy from Your Vape" featuring Actor Chris Parnell to Address Alarming Connection between Vaping Nicotine and Youth Mental Health
The campaign features Chris Parnell in an animated role as a vape-turned-faux therapist, shedding light on the misconception that vaping nicotine helps allev
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Vaping in the Workplace
Regulations on vaping in the workplace are piecemeal at best, with less than half of states explicitly banning e-cigarette use in workplaces.
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New study shows many young oral nicotine pouch users also smoke and vape
Most young people who use oral nicotine pouches also smoke cigarettes (73%) and nearly half vape nicotine (49%), according to a recent Truth Initiative
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Vaping nicotine and mental health
Vaping nicotine and mental health one page infographic
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Vaping content on Instagram violates federal regulations and social media platform policies
Influencer content that promotes vaping on Instagram frequently violates both federal advertising regulations and the social media platform’s policies.
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Tobacco and baseball have a long, shared history. Is Zyn the latest chapter?
New oral nicotine pouches such as Zyn are gaining ground among athletes – replacing smokeless tobacco products (like chew, and dip) that players have used hi
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Vaping advocates promote false claims on Twitter about COVID-19 and e-cigarettes
Vaping advocates on Twitter promoted false claims about the ability of tobacco, nicotine, or vaping to treat or prevent COVID-19
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