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  1. Truth Initiative Statement on Reagan-Udall Foundation Evaluation of FDA’s Tobacco Program

    The report issued this week from the Reagan-Udall Foundation identifies operational improvements needed to ensure CTP can effectively do the full breadth of

  2. Played: This year’s video games glamorize tobacco use to youth

    Participants in a new survey of video game players said they felt tobacco or nicotine was portrayed negatively in only 6.5 percent of games where tobacco use

  3. Examining JUUL’s role in the youth e-cigarette epidemic

    Congressional hearings about JUUL’s role in the youth e-cigarette epidemic used the company’s own testimony and documents to expose how JUUL’s strategies and

  4. Report Report Research & Resources

    Tobacco Nation in the age of covid-19

    Areas of the country with high rates of smoking—a risk factor for COVID-19 infection—are also among those with the lowest hospital capacities.

  5. Altria/JUUL deal puts youth e-cigarette users at greater risk given Big Tobacco's track record

    The deal comes just days after the U.S. surgeon general declared youth e-cigarette use a public health epidemic.

  6. Progress ending youth tobacco use stalled - National Youth Tobacco Survey 2015

    Truth Initiative CEO Robin Koval responds to new data in the NYTS 2015.

  7. New Truth Initiative Study Finds JUUL Use Doubled in One Year as Tobacco and Nicotine Use Among Youth Reaches Highest Level in Decades

    The percentage of teens and young adults aged 15-34 who have ever used JUUL more than doubled between 2018 and 2019, according to a new study published in JA

  8. News Article News Article Research & Resources

    How the tobacco industry is trying to infiltrate public health – and what we can do about it

    As cigarette sales decline, the tobacco industry is trying to rehabilitate its image with non-combustible tobacco products and claims that it can be part of

  9. News Article News Article Research & Resources

    Bold and bright: How tobacco companies market flavored products to appeal to youth

    A gap in product regulation allows the tobacco industry to market flavored products in several ways.

  10. News Article News Article Research & Resources

    3 lessons on preventing loopholes in flavored tobacco restrictions

    The FDA should do the following three actions – lessons learned from failures of past tobacco regulations – to prevent loopholes in its final rules.

  11. Research Article Research Article Research & Resources

    Use of multiple products dominates youth tobacco patterns

    E-cigarette use among youth increased between 2011 and 2014, but decreased in the last two years, leaving many wondering how e-cigarettes affect youth tobacc

  12. News Article News Article Research & Resources

    A new national youth anti-vaping curriculum gives young people the facts about e-cigarettes and equips them with resources to quit

    Truth Initiative and Kaiser Permanente, in collaboration with the American Heart Association, have launched a national youth anti-vaping curriculum called Va