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As Youth E-Cigarette Use Soars Along with Vaping-related Illnesses, Urgent Action Must be Taken to Protect the Health of America’s Youth
Regulating e-cigarettes and banning all flavored tobacco products are critical to ending the youth epidemic.
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Truth Initiative and Kaiser Permanente, in Collaboration with the American Heart Association and Everfi, Named 2021 Halo Award Winners
Truth Initiative and Kaiser Permanente, in collaboration with the American Heart Association and EVERFI, have been named the winners of a 2021 Silver Halo Aw
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Truth Initiative Launches Animated truth® Campaign: "Toxic Therapy from Your Vape" featuring Actor Chris Parnell to Address Alarming Connection between Vaping Nicotine and Youth Mental Health
The campaign features Chris Parnell in an animated role as a vape-turned-faux therapist, shedding light on the misconception that vaping nicotine helps allev
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Youth activists gather in DC to demand action on flavored tobacco products and declare “Nicotine Addiction Shouldn’t Taste Like Candy”
Youth activists from across the country will come together in the nation’s capital to raise their voices for a future free of flavored tobacco products.
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FDA Should Require Research on Impact of E-Cigarettes and Other Tobacco Products on Youth Before Authorizing Marketing of Tobacco Products and Claims of Modified Risk
A group of leading tobacco control experts called on the FDA to require tobacco companies to submit research showing the impact on youth in the US before aut
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FDA’s decision to deny JUUL marketing authorization is a major public health victory; but swift action on other leading brands must be taken as new data shows youth e-cigarette initiation continues
Today’s announcement by the FDA to deny marketing authorizations for all JUUL e-cigarettes, thereby making them an illegally marketed product, is a huge publ
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78 groups call for tobacco education in head start programs
We’re leading the charge with 77 other non-profit and government agencies, corporations and individuals to urge the U.S.
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New Truth Initiative Study Finds JUUL Use Doubled in One Year as Tobacco and Nicotine Use Among Youth Reaches Highest Level in Decades
The percentage of teens and young adults aged 15-34 who have ever used JUUL more than doubled between 2018 and 2019, according to a new study published in JA
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As Teen Smoking Rate Hits Historic Low, Youth Tobacco Use Hits Record High Derailing Years of Progress and Putting a New Generation at Risk
The youth smoking rate has fallen to just 3.7%, but e-cigarettes have put millions of teens on a path to nicotine addiction with a largely unregulated produc
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Young people join Truth Initiative® to demand action on youth vaping nicotine as mental health issue
Young activists rally to raise awareness by calling on Capitol Hill decision-makers in Washington, D.C. during Moment of Action for Mental Health
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Youth Across America Rally Over Vaping Epidemic for truth® National Day of Action
Youth activists are taking the #DITCHJUUL rally cry to their campuses and communities across the country, with more than 200 events happening this week.
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Health groups urge FDA to investigate JUUL for making unauthorized smoking cessation claims
Six leading public health and medical organizations today called on the FDA to investigate and take enforcement action against JUUL for making unauthorized c
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