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  1. Tobacco use rates among middle and high school students flatten in 2017

    After an encouraging decline from 2015 to 2016, progress has stalled and youth tobacco use rates remain virtually unchanged in all categories from 2016 to 20

  2. The truth about opioids campaign wins Emmy award

    The youth and young adult opioid misuse prevention and education campaign, The Truth About Opioids, won an Emmy in the Outstanding Special Class – Short Form

  3. News Article News Article Research & Resources

    4 things parents need to know about JUUL and nicotine addiction

    JUUL e-cigarettes are popular among youth because of their sleek appearance and appealing flavor, but many are unaware that JUUL packs a powerful nicotine pu

  4. News Article News Article Research & Resources

    truth® campaign prevents more than 300,000 young people from smoking in one year

    An estimated 301,930 youth and young adults did not become smokers over the course of one year because of the truth campaign.

  5. News Article News Article Research & Resources

    Q&A: How to train emerging activists to support a social movement

    Enlisting youth and young adults is an important part of igniting and sustaining social movements. But how can you help emerging activists be effective?

  6. News Article News Article Research & Resources

    Young activist focuses on helping the homeless population live tobacco-free

    Truth Initiative® fellow Kelsey Magill is working to help youth and young adults experiencing homelessness in Washington, D.C., live tobacco-free lives.

  7. News Article News Article Research & Resources

    6 key takeaways from the new FDA plan on e-cigarettes and other flavored tobacco products

    To curb the access and appeal of tobacco, the FDA is advancing a plan to address the core of the epidemic — flavors.

  8. News Article News Article Research & Resources

    National public health org brings on women’s health and wellbeing leader

    Truth Initiative has brought on a veteran of the reproductive health, education and advocacy arena, Amy Taylor, to lead its community-level engagement and yo

  9. National public health org brings on women’s health and wellbeing leader

    Truth Initiative has brought on a veteran of the reproductive health, education and advocacy arena, Amy Taylor, to lead its community-level engagement and yo

  10. New survey shows smoking among teens at historic lows and dramatic declines in vaping

    The National Youth Tobacco Survey results show that we are well on our way to finishing smoking for good.

  11. truth confronts JUUL and other e-cigarette manufacturers in new campaign, ‘Tested on Humans’

    truth is directly confronting the role JUUL and other e-cigarette manufacturers have played in fueling the youth vaping epidemic through a new campaign title

  12. News Article News Article Research & Resources

    truth campaign grabs 4 Effies, 2 Big Apple Awards

    The truth campaign picked up 4 Effie Awards and 2 Big Apple awards for its campaign encouraging youth to reject tobacco use