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  1. News Article News Article Research & Resources

    Video series aims to change the narrative about tobacco in the African-American community

    A new web video series created by a Truth Initiative® fellow hopes to spark conversations about tobacco use in the African-American community.

  2. Research Article Research Article Research & Resources

    Youth and young adults are the most at-risk of tobacco addiction

    Every day, thousands of young people try their first cigarette and new non-combustible products are making it easier for kids to experiment with tobacco.

  3. After approving IQOS, FDA must fully use its powers to protect youth

    The FDA must live up to its promise to monitor the use of IQOS and ensure it gets into the hands of smokers looking to quit cigarettes completely and not fue

  4. News Article News Article Research & Resources

    Next chapter begins as tobacco control leader becomes Truth Initiative

    The American Legacy Foundation has delivered creative and effective public education messages to youth and young adults through its truth® campaign for 15 ye

  5. News Article News Article Research & Resources

    3 states pass tobacco 21 laws in 3 weeks

    In the span of under 21 days this summer, New Jersey, Maine and Oregon raised the legal minimum age to purchase tobacco from 18 to 21.

  6. cigars neon sign
    The effect of state and local flavored cigar sales restrictions, on retail sales of large cigars, cigarillos and little cigars in Massachusetts, California, Illinois, and New York

  7. Two Gold CLIOs for Truth Initiative’s public education campaign: truth®

    Just as it launched a new corporate brand identity and new a website for speaking, seeking and spreading the truth about tobacco, Truth Initiative was awarde

  8. News Article News Article Research & Resources

    What is JUUL?

    JUUL, a new type of e-cigarette, has become so popular among young people that it has amassed nearly half of the e-cigarette market share.

  9. News Article News Article Research & Resources

    How one student led her apartment complex to go tobacco-free

    Truth Initiative® youth activism fellow Katelynd Todd was driven to adopt a new tobacco-free policy at her apartment complex after learning about the harms o

  10. JUUL e-cigarettes gain popularity among youth, but awareness of nicotine presence remains low

    A new study reveals that while many young people know what JUUL is, there is low awareness that the product always contains the addictive chemical nicotine.<

  11. Progress ending youth tobacco use stalled - National Youth Tobacco Survey 2015

    Truth Initiative CEO Robin Koval responds to new data in the NYTS 2015.

  12. News Article News Article Research & Resources

    Survey results show how Gen Z’s love of pets can help end smoking

    Pet owners place a great deal of value on the health and well-being of their pets, according to new survey results that shed light on the opportunity to insp