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How mobile marketing for e-cigarettes may be aimed at youth
E-cigarette marketing on mobile channels shows that companies are emphasizing flavors and high-tech features, strategies that may attract youth.
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What can streaming services do about exposing youth to on-screen smoking?
Given the popularity and impact of streaming content among young viewers, do streaming services have a responsibility to address this issue?
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Youth frequently switch between different tobacco products, study finds
The results revealed insights into the relationship between current use and future use, and how long participants used certain tobacco products.
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Progress ending youth tobacco use stalled - National Youth Tobacco Survey 2015
Truth Initiative CEO Robin Koval responds to new data in the NYTS 2015.
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Truth Initiative youth advocates honored
Three Truth Initiative® youth activists were honored at the 2016 Campaign for Tobacco Free Kids Youth Advocates of the Year Gala
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Played: This year’s video games glamorize tobacco use to youth
Participants in a new survey of video game players said they felt tobacco or nicotine was portrayed negatively in only 6.5 percent of games where tobacco use
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A lot of youth think they aren’t vaping nicotine, but is that true?
Even though nearly all e-cigarettes sold in regular retail stores contain nicotine, the majority of youth e-cigarette users think they vape only flavoring.
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Altria/JUUL deal puts youth e-cigarette users at greater risk given Big Tobacco's track record
The deal comes just days after the U.S. surgeon general declared youth e-cigarette use a public health epidemic.
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Use of multiple products dominates youth tobacco patterns
E-cigarette use among youth increased between 2011 and 2014, but decreased in the last two years, leaving many wondering how e-cigarettes affect youth tobacc
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Study reveals major victory on teen smoking but a ticking time bomb as youth vaping numbers explode
The teen smoking rate has fallen to an all-time low of 4.6%, but an astounding 19.2% of youth now use-cigarettes — an increase of 60% over 2017
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2016 National Summit on Youth Activism concludes
A summer tobacco-control training program for youth who are recruited to attend from community-serving organizations around the country.
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Quit vaping program sees high enrollment and engagement, as thousands seek help amid youth e-cigarette use epidemic
More than 27,000 teens and young adults enrolled in a first-of-its-kind quit vaping program within just five weeks after its launch.
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