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    4 Keys to Successfully Engaging Tobacco Users in Cessation at Shape Corp.

    Best Practice Example of Inspiring Tobacco-free Lives with The EX Program

  4. Research Article Research Article Research & Resources

    Young adult cigar smoking trends underscore the need for flavor regulations

    Although fewer young people are smoking cigarettes, cigar smoking is increasing among youth and young adults, with 47 percent of smokers preferring a flavore

  5. News Article News Article Research & Resources

    E-cigarette industry spends millions on discounts and sampling, practices that help recruit young users

    Price incentives like discounts, coupons, and sampling can undercut the impact of excise taxes and other proven effective tobacco control measures

  6. Research Article Research Article Research & Resources

    New study: Success of local flavored cigar sales restrictions underscores need for national regulations

    Flavored cigar sales restrictions in California, Illinois, Massachusetts, and New York significantly reduced cigar sales, according to new Truth Initiative r

  7. News Article News Article Research & Resources

    JUUL sales increase more than 600% in a year, underscoring popularity among teens

    Sales increased 641% in just one year, from 2.2 million devices sold in 2016 to 16.2 million devices sold in 2017.

  8. Trump Administration Must Put Kids Before Juul and Take Mint/Menthol E-Cigarettes Off the Market

    A failure to remove mint and menthol e-cigarettes from the market would be a capitulation to Juul and other companies that created the worsening youth e-ciga

  9. News Article News Article Research & Resources

    How popular are oral nicotine pouches and lozenges?

    In the face of declining cigarette sales and expanding restrictions on flavored e-cigarettes, some tobacco companies are rapidly expanding their oral nicotin

  10. Research Article Research Article Research & Resources

    Cooling flavors dominate the e-cigarette market, underscoring need for strong rules on menthol

    New findings indicate that cooling flavors are a huge part of the e-cigarette market.

  11. News Article News Article Research & Resources

    How one student led her apartment complex to go tobacco-free

    Truth Initiative® youth activism fellow Katelynd Todd was driven to adopt a new tobacco-free policy at her apartment complex after learning about the harms o

  12. Research Article Research Article Research & Resources

    A growing problem: Examining a decade of menthol smoking rates

    In 2014, youth and young adult smokers were more likely to smoke menthol cigarettes, which are easier to smoke and harder to quit than non-menthol cigarettes