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  1. Truth Initiative Applauds FDA Decision on Big Tobacco’s Menthol E-Cigarette Products

    Truth Initiative applauds the FDA's decision to issue marketing denial orders (MDOs) for two of R.J.

  2. CDC/FDA show seven of ten youth using tobacco use flavored products

    The Centers for Disease Control and Prevention (CDC) and the Food and Drug Administration (FDA) released two studies of youth tobacco use drawn from the 2014

  3. New Documentary Takes Hard Look at Tobacco Industry’s Predatory Tactics for New Generations

    “Black Lives/Black Lungs: The Journey of a Stolen Leaf” is now available to stream on YouTube.

  4. FDA’s Delay on Largest E-Cigarette Companies’ Applications Allows Top Brands with 75% of the Market Share to Remain Widely Available, Extending the Youth Vaping Epidemic and Delaying Necessary Regulations to Help Smokers

    We are very concerned that the FDA did not prioritize and complete the reviews of the companies with over 75% of the e-cigarette market as they promised to d

  5. News Article News Article Research & Resources

    Action needed: Tobacco in pop culture

    Despite a 1998 law prohibiting paid tobacco product placements in movies and TV programming, tobacco imagery is still seen on screens everywhere, including m

  6. News Article News Article Research & Resources

    As streaming soars, these binge-worthy shows frequently depict tobacco

    Watching shows in a compressed time may influence the amount and intensity of exposure.

  7. News Article News Article Research & Resources

    JUUL fails to remove all of youth’s favorite flavors from stores

    While the maker of JUUL is halting in-store sales of some sweet and fruity flavors, they will continue selling one of the flavors that is most popular with y

  8. Report Report Research & Resources

    Surveying how the tobacco industry markets flavored products in five Midwest cities

    Flavored tobacco products continue to fuel dangerous youth nicotine use.

  9. News Article News Article Research & Resources

    How the tobacco industry is trying to infiltrate public health – and what we can do about it

    As cigarette sales decline, the tobacco industry is trying to rehabilitate its image with non-combustible tobacco products and claims that it can be part of

  10. Infographic Infographic Research & Resources

    Flavored tobacco

    Flavors one page infographic

  11. News Article News Article Research & Resources

    30 youth leaders tapped for 2015-16 Youth Activism Fellowships

    Truth Initiative has selected 30 young leaders to participate in its 2015-16 Youth Activism Fellowship program.

  12. News Article News Article Research & Resources

    4 out of 5 youth overestimate e-cigarette or cigarette use among peers

    Most youth think that cigarette and e-cigarette use among their peers is more common than it is, according to a recent study by the Centers for Disease Contr