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  1. FDA Action on Disposable E-Cigarettes is a Strong Step Forward and Underscores Need for Comprehensive Regulation of All Types of Flavored Vaping Products

    We applaud the FDA’s action against the makers of Puff Bar and nine additional disposables e-cigarette manufacturers to remove their flavored disposable e-ci

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  3. Surgeon General's report confirms youth should not use e-cigarettes

    The Surgeon General’s report on e-cigarettes released today confirms the indisputable fact that youth should not be using nicotine or tobacco in any form.

  4. News Article News Article Research & Resources

    Who sells cigarettes? The tobacco-free status of major retailers

    See which of these five major retailers like Target, CVS, and Walmart still sell cigarettes and which have tobacco-free shelves.

  5. News Article News Article Research & Resources

    Tobacco and baseball have a long, shared history. Is Zyn the latest chapter?

    New oral nicotine pouches such as Zyn are gaining ground among athletes – replacing smokeless tobacco products (like chew, and dip) that players have used hi

  6. News Article News Article Research & Resources

    Why the FDA needs to regulate e-cigarettes now

    As the tally of vaping-related deaths and cases of severe lung illness rises, youth e-cigarette use continues its rapid growth — 27.5% of high schoolers are

  7. White House Delay in Issuing Final Menthol and Flavored Cigar Rules Represents Huge Loss for Public Health, Social Justice

    Lack of action squanders the ability to save lives, protect youth and stand up for social justice by reducing health disparities.

  8. Report Report Research & Resources

    Seeing through Big Tobacco’s Spin

    Tobacco industry efforts to overhaul its reputation as it recruits a new generation of tobacco users are failing, according to new Truth Initiative research.

  9. News Article News Article Research & Resources

    #NoMentholMondays: How youth activists are fighting back

    Youth activists have identified tobacco, specifically the targeted marketing of menthol cigarettes in African-American communities, as a social issue worth f

  10. 2016 Effie Award Winner

    Truth® won four awards -- two golds, a silver and a bronze -- at the 2016 North American Effie Awards

  11. Gold Award

    2015 Effie Award Winner

    Truth® won four awards -- two golds, a silver and a bronze -- at the 2015 North American Effie Awards

  12. News Article News Article Research & Resources

    #STOPPROFILING: Tobacco is a social justice issue

    The tobacco industry deliberately singles out communities that already face adversity and inequality with aggressive marketing tactics that equal profiling.<