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  1. FDA proposes needed action on menthol, but falls short to stem youth e-cigarette epidemic

    The agency's plans to take action on menthol cigarettes and flavored cigars are significant, but the proposed sales restrictions on e-cigarettes are not

  2. Research Article Research Article Research & Resources

    Youth frequently switch between different tobacco products, study finds

    The results revealed insights into the relationship between current use and future use, and how long participants used certain tobacco products.

  3. News Article News Article Research & Resources

    Where are kids getting JUUL?

    Truth Initiative surveyed a national sample of more than 1,000 12- to 17-year-olds to find out where they are getting the e-cigarettes.

  4. News Article News Article Research & Resources

    While less harmful than cigarettes, e-cigarettes pose several risks

    A recent review of e-cigarette science by the European Public Health Association finds that e-cigarettes should not be considered safe.

  5. truth partners with Epiphone to donate custom guitars to high schools

    truth x Epiphone aims to inspire high school students to use music as a powerful force for change against Big Tobacco’s exploitation.

  6. Health groups file suit to expedite FDA review of e-cigarettes, cigars

    The lawsuit asserts that a delay in product reviews violates the law and has kept kid-friendly tobacco products on the market for years.

  7. News Article News Article Research & Resources

    The youth e-cigarette epidemic: 5 important things to know

    After decades of drops in the youth smoking rate, e-cigarettes are now the most popular tobacco product among young people — and their popularity is growing.

  8. News Article News Article Research & Resources

    4 marketing tactics e-cigarette companies use to target youth

    From offering candy-flavored tobacco products to college scholarships, manufacturers and sellers of e-cigarettes aggressively target young people.

  9. New report shows that e-cigarettes can both harm and help the smoking epidemic

    A National Academies of Sciences, Engineering, and Medicine report outlines the evidence-based consensus on the health consequences of e-cigarettes.

  10. News Article News Article Research & Resources

    3 elements of successful youth advocacy work

    Developing young leaders is a critical part of sustainable social change. Here’s a breakdown of key objectives for success.

  11. News Article News Article Research & Resources

    The one thing pharmacies could do to save thousands of lives

    At least 53,566 pharmacies in 2016 stocked tobacco products despite repeated calls for companies to remove tobacco from their shelves.

  12. truth® zombies invade Walgreens to protest sale of tobacco products

    A zombie-themed demonstration outside of Walgreens’ Washington, D.C., flagship store symbolized the consequences of smoking and protested its sale of tobacco