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  1. 2017 PRSA Bronze Anvil

    Media Relations, Nonprofit Organizations

    #CATmageddon

  2. 2017 IAC Award

    Rich Media Unit

    #CATmageddon TrueX unit

  3. News Article News Article Research & Resources

    What is your state doing about the leading preventable cause of death and disease?

    New fact sheets from Truth Initiative® include state-specific information on tobacco use rates, economics, laws and prevention efforts.

  4. FDA needs to regulate premium cigars, not re-open the discussion

    The agency should focus on advancing life-saving rulings on all tobacco products, not open the issue up for comment and give the tobacco industry an opportun

  5. News Article News Article Research & Resources

    The one thing pharmacies could do to save thousands of lives

    At least 53,566 pharmacies in 2016 stocked tobacco products despite repeated calls for companies to remove tobacco from their shelves.

  6. Research Article Research Article Research & Resources

    New study: Only 3% of adult smokers used JUUL to quit in past year

    A new Truth Initiative study published in Tobacco Control found that only 3% of adult smokers who attempted to quit in the past year used JUUL as a quit meth

  7. Our Team

    Michael Felberbaum

    Michael Felberbaum joins Truth Initiative as Senior Vice President of Editorial Strategy and Media Affairs. 

  8. News Article News Article Research & Resources

    What are “heat-not-burn” cigarettes?

    A different type of tobacco product may land on American shelves soon if the FDA approves IQOS, a “heat-not-burn” tobacco product from Philip Morris.

  9. News Article News Article Research & Resources

    Are organic or natural cigarettes safer to smoke?

    Organic tobacco and tobacco with no additives does not make a healthier or safer cigarette.

  10. The harmful impact of further delays in the FDA’s e-cigarette review

    Any extension should be brief, and tobacco companies cannot be allowed to use this public health emergency to continue avoiding their legal obligation.

  11. CDC Report Shows Rise in E-Cigarette Use Does Not Result in Decreases in Adult Smoking

    The data tell an obvious and troubling story. E-cigarettes as currently marketed in the US serve primarily to grow the overall tobacco category.