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How tobacco companies are enlisting music artists like Cardi B to promote tobacco products
A review of the Swisher Sweets Artist Project examines how the cigar brand sponsors music events to promote its products and reach its target audience.
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How one student led her apartment complex to go tobacco-free
Truth Initiative® youth activism fellow Katelynd Todd was driven to adopt a new tobacco-free policy at her apartment complex after learning about the harms o
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Bold and bright: How tobacco companies market flavored products to appeal to youth
A gap in product regulation allows the tobacco industry to market flavored products in several ways.
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How some local governments are keeping the number of tobacco retailers in check
Measures to restrict tobacco retailer licensing and density are one way to combat the impact of tobacco point-of-sale marketing.
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How to recruit and retain young people to get better survey results
Truth Initiative® researchers share effective strategies that other public health groups can use to recruit and retain young people for surveys.
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How state public health agencies can reduce menthol cigarette use
State health officials can significantly reduce menthol cigarette use by supporting local policies to restrict or ban its sale and spreading awareness about
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What’s the harm in hookah? How risk misperceptions relate to rising use
People who think of hookah as less harmful than cigarettes are more likely to use it now and in the future.
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3 lessons from the truth® campaign: How effective branding can save lives
Researchers who analyzed the impact of the truth campaign have provided some valuable evidence about the role of branding in influencing health behaviors.
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#NoMentholMondays: How youth activists are fighting back
Youth activists have identified tobacco, specifically the targeted marketing of menthol cigarettes in African-American communities, as a social issue worth f
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Slim and stylish: How tobacco companies hooked women by “feminizing” cigarettes
In the 1920s, Lucky Strike unveiled a new advertising campaign that was credited with increasing the brand’s cigarettes sales more than 300 percent in the fi
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How do young adults use tobacco, marijuana and alcohol together?
Popularity of alcohol use among young people, suggests that successful prevention efforts should focus on alcohol’s co-use with a variety of substances
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How online social relationships help smokers quit tobacco
Online communities foster relationships among members that can play an important role in helping smokers quit, according to new research from the Schroeder I
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