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    Our top issues

    In our fight to prevent youth and young adult nicotine addiction and empower quitting, we focus on the issues that matter most. To identify these priorities, we constantly monitor, investigate and analyze the latest topics and trends in commercial tobacco and substance use. These are our top issues.

  2. News Article News Article Research & Resources

    3 myths about mental health and quitting smoking

    When it comes to quitting smoking, some common myths about mental health and tobacco could be standing in the way.

  3. Philip Morris announcement to spend nearly $1 billion to end smoking sounds like fake news

    The tobacco industry creating a foundation to end smoking is an affront to public health advocates who have been working tirelessly to end the tobacco use ep

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    Get Involved

    Join us in preventing youth and young adult nicotine addiction and empowering quitting for all. Learn about how you can help create a future free from nicotine addiction and access free downloadable resources to use in your community. If you or someone you know is in need of quit support, free help is available by texting “EXPROGRAM” to 88709. Let’s work together.

  5. Report Report Research & Resources

    The video game danger parents don’t know about

    The depiction of tobacco use in games serves, in effect, as free advertising for tobacco companies, and a recruitment mechanism for the "replacement smo

  6. Banning menthol cigarettes should be top priority for FDA

    There is overwhelming evidence that menthol is perpetuating the tobacco epidemic.

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    Take Action

    Enlist in our movement, explore our youth activism and leadership programs, share quitting resources, or donate — there are many ways you can take action now. Learn more about how you can be part of preventing youth and young adult nicotine addiction and empowering quitting for all.

  8. News Article News Article Research & Resources

    Quitting smoking is more important than ever – here is how to get started now

    Quitting tobacco use has always been one of the best things a smoker can do to protect their health and it is especially critical now.

  9. News Article News Article Research & Resources

    3 takeaways from the National Cancer Institute report on tobacco-related health disparities

    A new National Cancer Institute report highlights how tobacco use is highly concentrated among certain population groups.

  10. News Article News Article Research & Resources

    Q&A: Helping college campuses go tobacco-free

    Tobacco-free policies are proven to prevent young adults from starting tobacco use, help tobacco smokers quit, and reduce secondhand smoke exposure.

  11. News Article News Article Research & Resources

    When Santa sold cigarettes

    Tobacco ads from the early and mid 20th century feature Santa carrying a sack full of cigarettes, stuffing stockings with tobacco and decorating a tree with

  12. Infographic Infographic Research & Resources

    Schools in low income areas

    There are more tobacco retailers near schools in low-income areas than in other areas