Search

First-of-its-Kind Text Message Quit Vaping Program, This is Quitting, Enrolls More Than 200,000 Young E-Cigarette Users To Help Them Quit

Free and anonymous text message quit vaping program for teens and young adults, is helping more than 200,000 young people to quit using e-cigarettes.

Children’s book encourages Native American youth to reject tobacco

Standing in front of a classroom of American Indian elementary school students in Santa Fe, N.M., Logan Brown told them that they were going to draw the pict

The truth about opioids campaign wins Emmy award

The youth and young adult opioid misuse prevention and education campaign, The Truth About Opioids, won an Emmy in the Outstanding Special Class – Short Form

truth campaign focused on mental health significantly lowered e-cigarette use among young people

A truth campaign focused on the connection between vaping nicotine and mental health significantly reduced e-cigarette use

Nicotine use and stress

Vaping nicotine can increase anxiety symptoms and stress levels.

Why we need more research on how to help young people quit vaping

Despite a strong demand for quitting vaping programs among young people, there is limited research on how to help young adults 18-24 quit vaping, according t

How colleges are sustaining momentum for tobacco/vape-free campus policies virtually

3 ways colleges and truth® College Leaders have been pushing forward in a virtual capacity to educate and build support for a tobacco-free campus.

Young adults are underestimating the dangers of nicotine

Health misinformation, which has been rampant during the COVID-19 pandemic, can ultimately undermine public health and regulatory efforts to curb youth nicot

“Tobacco-free nicotine” labels for e-cigarettes increase purchase intentions among teen e-cigarette users

A new study finds that labeling e-cigarettes with “tobacco-free nicotine” increases teenage e-cigarette users’ intentions to purchase e-cigarettes

Unvaping America’s Youth

Truth Initiative announces results from first study to show relationship between anti-vaping campaign awareness and reduced e-cigarette use among young people

A new study found that higher awareness of the “It’s Messing with Our Heads” public education effort from truth led to significantly lower e-cigarette use am