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  1. News Article News Article Research & Resources

    Many young people turn to nicotine to deal with stress, anxiety and depression, but don’t know it may be making them feel worse

    A large majority of young people who have used e-cigarettes started vaping because of feelings of stress, anxiety or depression, and many continue vaping to

  2. Research Article Research Article Research & Resources

    Out with tobacco/cigarettes and in with apples: How teamwork can create healthier stores

    As retailers who sell tobacco face a declining cigarette market, advocates for tobacco control, nutrition, and physical activity have an opportunity to colla

  3. CDC data strengthens concerns over vaping teens turning to cigarettes

    New data from the National Youth Tobacco Survey show that declines in cigarette smoking remain stalled and that teens are using two or more tobacco products.

  4. News Article News Article Research & Resources

    JUUL keeps saying its popularity with young people is an accident

    JUUL says their popularity with youth was an unintended consequence of their efforts to help adult smokers quit.

  5. News Article News Article Research & Resources

    How popular are oral nicotine pouches and lozenges?

    In the face of declining cigarette sales and expanding restrictions on flavored e-cigarettes, some tobacco companies are rapidly expanding their oral nicotin

  6. truth and the Vans Warped Tour take their final ride

    The truth youth tobacco prevention campaign and its crew of tour riders are on the road with the Vans Warped Tour for their 19th and final summer.

  7. Nearly one-third of all American high school students used e-cigarettes in 2019, new CDC data show

    New data from the Centers for Disease Control and Prevention underscore the severity of the youth vaping epidemic.

  8. Research Article Research Article Research & Resources

    New study: Success of local flavored cigar sales restrictions underscores need for national regulations

    Flavored cigar sales restrictions in California, Illinois, Massachusetts, and New York significantly reduced cigar sales, according to new Truth Initiative r

  9. Report Report Research & Resources

    IQOS in the U.S.

    IQOS, a new electronic nicotine delivery device marketing itself as a high-tech, luxury product has entered the U.S. market.

  10. Report Report Research & Resources

    Smoking in Films: 2021

    The film industry is making marginal progress over the decades towards eliminating the number of films released containing tobacco.

  11. News Article News Article Research & Resources

    On the move: Truth Initiative finds new creative office space in D.C.'s Chinatown

    The public health organization behind the truth® campaign, Steven A.

  12. News Article News Article Research & Resources

    5 things FDA should do about JUUL e-cigarettes

    Six public health and medical groups are calling on the agency to act to protect youth.