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  1. News Article News Article Research & Resources

    How companies control where you see tobacco products and what policy can do about it

    To combat the impact of tobacco marketing in stores, policies can regulate where stores can place tobacco products and ads.

  2. News Article News Article Research & Resources

    States to spend less than 2 percent of tobacco revenue on cessation and prevention

    States will bring in $26.6 billion in payouts from the 1998 tobacco settlement and tobacco taxes, but will spend less than 2 percent of it on programs to cur

  3. News Article News Article Research & Resources

    How can a Disney star and a compatibility quiz combat tobacco industry profiling?

    A compatibility quiz from truth® and DoSomething.org matches young people based on their income, race and sexual orientation—characteristics used in tobacco

  4. Big Tobacco finally forced to tell the truth about its deadly products through court-ordered ads

    The tobacco industry has begun publishing advertisements, or “corrective statements,” outlining the truth about the deadly and harmful effects of cigarettes.

  5. Summer truth tour takes on tobacco use with one goal: Finish smoking for good

    School’s out, summer is here - which means a crew of truth® “tour riders” are hitting the road to connect with more than one million young people on the Vans

  6. News Article News Article Research & Resources

    Slim and stylish: How tobacco companies hooked women by “feminizing” cigarettes

    In the 1920s, Lucky Strike unveiled a new advertising campaign that was credited with increasing the brand’s cigarettes sales more than 300 percent in the fi

  7. Research Article Research Article Research & Resources

    Big Tobacco $20: States $1 = deadly ratio

    Tobacco companies spend $20 to market their deadly products for every $1 the states spend on programs to prevent kids from smoking and help smokers quit, acc

  8. News Article News Article Research & Resources

    National Recovery Month: Substance abuse, mental health and tobacco

    People with mental health and substance abuse disorders use tobacco at much higher rates than the rest of the population.

  9. News Article News Article Research & Resources

    Effort to get teens to “left swipe” tobacco earns 2 top awards from PR week

    The public relations campaign behind the truth® campaign’s “Left Swipe Dat” took home two awards for inspiring youth to end tobacco use, winning campaign of

  10. truth encourages young people to tell Big Tobacco why they’re ‘Worth More’ in its new campaign

    truth® teams up with Imagine Dragons vocalist Dan Reynolds and country star Jon Pardi to expose Big Tobacco for its manipulation of lower-income communities.

  11. News Article News Article Research & Resources

    How do young adults use tobacco, marijuana and alcohol together?

    Popularity of alcohol use among young people, suggests that successful prevention efforts should focus on alcohol’s co-use with a variety of substances

  12. News Article News Article Research & Resources

    How Truth Initiative can help D.C. nonprofits become good neighbors in the fight to end tobacco use

    Nonprofits in the Washington, D.C., area could be eligible for a $2,000 sponsorship from the Truth Initiative Good Neighbor Fund to help fund projects encour