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  1. Teens stop #CATmageddon; Enlist pets to send their message to Big Tobacco

    truth®, one of the largest and most successful national youth tobacco prevention campaigns, is asking teens (and their pets) to make their mark—literally—on

  2. Report Report Research & Resources

    Behind the marketing strategy that costs the tobacco industry $900k an hour

    The tobacco industry spent over $8.6 billion on marketing in retail establishments, also called point-of-sale marketing, in 2014.

  3. News Article News Article Research & Resources

    Is fear of gaining weight getting in the way of quitting tobacco?

    It’s true that many smokers put on weight after they quit, but understanding why can help you beat the odds.

  4. Research Article Research Article Research & Resources

    Widespread use of flavored products in young tobacco users

    New research provides further evidence that younger tobacco users are more likely to use flavored products.

  5. News Article News Article Research & Resources

    Tobacco use in these 12 U.S. states is on par with a number of developing countries. Why?

    Tobacco use in a group of 12 states looks more like some of the most tobacco-affected countries in the world than the rest of the U.S.

  6. News Article News Article Research & Resources

    How local governments are countering industry efforts to sell cheap tobacco

    Tobacco companies spent over $8.6 billion on marketing in retail establishments, also called point-of-sale marketing, in 2014 (the most recent figures availa

  7. News Article News Article Research & Resources

    Tobacco is a social justice issue: Racial and ethnic minorities

    Tobacco use disproportionately affects minority groups, who have a long history of being targeted by the tobacco industry.

  8. News Article News Article Research & Resources

    Smoke screens: Is tobacco use in youth-rated movies still a problem?

    Tobacco use on screen is a public health concern because exposure to smoking imagery in movies can cause young people to start smoking.

  9. News Article News Article Research & Resources

    How some local governments are keeping the number of tobacco retailers in check

    Measures to restrict tobacco retailer licensing and density are one way to combat the impact of tobacco point-of-sale marketing.

  10. News Article News Article Research & Resources

    What do tobacco advertising restrictions look like today?

    While tobacco TV ads and physician-recommended cigarettes are a thing of the past, marketing restrictions may not be as far-reaching as you think.

  11. News Article News Article Research & Resources

    After-school smoke? The problem with tobacco retailers near schools

    More than three-quarters of public schools are within a 10-minute walk of at least one outlet selling tobacco.

  12. News Article News Article Research & Resources

    Where we stand: Regulating flavored tobacco products

    Truth Initiative joined the African-American Tobacco Control Leadership Council to call for FDA to issue a rule banning the sale of all flavored tobacco prod