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JUUL e-cigarette craze highlights why flavored tobacco products are so dangerous
Cigarettes came in flavors like berry, vanilla, margarita and many others until 2009, when federal lawmakers banned them — with the exception of menthol — du
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How tobacco companies use experiential marketing
Experiential marketing — the tactic of encouraging consumers to experience or interact with a brand at recreational venues and events, such as concerts, bars
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Where we stand: Smokeless tobacco
Truth Initiative envisions a future where tobacco is a thing of the past, in keeping with that vision we support the following policies with regard to smokel
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Study highlights importance of strong local flavored tobacco policies, as federal regulation falls short
A new Truth Initiative study analyzing the strength and reach of local policies found that less than 1% of the population is protected by a strong local poli
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5 things the tobacco industry didn’t do until it was forced to
Tobacco companies have historically not stopped or attempted to rectify some of their worst offenses until they were forced to by new regulations or a court
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How tobacco and vaping companies are exploiting national crises to maintain their bottom lines, putting profit before public health
Tobacco and vaping companies are exploiting the crises, and the vulnerable communities most impacted by them, to benefit their bank accounts.
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Tobacco use rates among middle and high school students flatten in 2017
After an encouraging decline from 2015 to 2016, progress has stalled and youth tobacco use rates remain virtually unchanged in all categories from 2016 to 20
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What would happen if new tobacco products ‘akin to iPhones’ were sold in the U.S.?
The way IQOS is marketed raises concern about the appeal of heat-not-burn tobacco products to youth and young adults.
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Are video games glamorizing tobacco use?
Participants in a new survey of video game players said they felt tobacco or nicotine was portrayed negatively in only 6.5 percent of games where tobacco use
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New report: Tobacco industry spends nearly $1 million per hour marketing tobacco products
The amount the largest tobacco companies spend on marketing and promotion of their products in the U.S.
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Public and pharmacists urge Walgreens halt tobacco sales nationwide
Truth Initiative is attending a Walgreens shareholders meeting to deliver a petition and urging the pharmacy chain to go tobacco-free.
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truth and Girl Scouts to take on environmental tobacco pollution
The new “Earth Defenders” program aims to empower girls and create a new generation of activists
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