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FDA’s decision to deny JUUL marketing authorization is a major public health victory; but swift action on other leading brands must be taken as new data shows youth e-cigarette initiation continues
Today’s announcement by the FDA to deny marketing authorizations for all JUUL e-cigarettes, thereby making them an illegally marketed product, is a huge publ
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Why tobacco is a racial justice issue
Truth Initiative has long recognized that racism is a public health issue and found that there are major reasons why racial disparities in tobacco use persis
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Lax enforcement of online e-cigarette sales puts youth at risk
Most (88%) online e-cigarette stores appeared to violate policies designed to prevent underage access to e-cigarettes online, according to a study from Truth
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New Truth Initiative data show 1.2 million youth and young adults started using e-cigarettes since FDA missed the September 9, 2021, court-ordered deadline to remove unreviewed products from the market
A new analysis from Truth Initiative shows the high cost of the FDA’s inaction, estimating that nearly 2.5 million youth and young adults (15-24 years old) h
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What’s inside a vape?
While e-cigarette design continues to evolve, these four basic components of e-cigarette technology have remained largely the same.
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Cities and states target tobacco sales with new rules in 2016
States and cities across the country will make it harder to sell tobacco products to young people in 2016, increasing the legal minimum age to purchase cigar
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State-by-state smoking trends reveal Big Tobacco’s targets
Just about one of every five deaths in the U.S. is attributable to cigarette smoking.
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Tobacco’s harmful impact on Hispanic and Latino Americans
Tobacco companies have a history of targeting Hispanic and Latino Americans.
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How tobacco companies use experiential marketing
Experiential marketing — the tactic of encouraging consumers to experience or interact with a brand at recreational venues and events, such as concerts, bars
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Colorful and close to candy: Surveying how the tobacco industry markets flavored products in stores
A survey of tobacco retailers in two major Ohio cities highlights how the tobacco industry uses an array of in-store marketing to make its products enticing
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E-cigarettes as accessories: How vaping companies market products as stylish
The advertisements for the launch of JUUL are just one example of how e-cigarette companies position their products as trendy and fashionable.
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FDA’s Delay on Largest E-Cigarette Companies’ Applications Allows Top Brands with 75% of the Market Share to Remain Widely Available, Extending the Youth Vaping Epidemic and Delaying Necessary Regulations to Help Smokers
We are very concerned that the FDA did not prioritize and complete the reviews of the companies with over 75% of the e-cigarette market as they promised to d
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