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Tobacco Imagery in Movies Surged in 2024, Exposing Millions of Young People to Smoking and Vaping on Screens
New report finds more than half of top 2024 films featured tobacco imagery, continuing a troubling rise that threatens youth prevention and quitting efforts.
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New report finds more than half of top films in 2024 featured tobacco imagery
Over half (51%) of the top 152 box office films released in 2024 contained depictions of tobacco, up from 41% in 2023
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Cigarettes are still a popular on-screen prop – and it’s fueling youth nicotine addiction
Cigarettes remain a popular prop even as peer-reviewed research finds that smoking images influence young people to start using tobacco products.
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Youth activists gather in DC to demand action on flavored tobacco products and declare “Nicotine Addiction Shouldn’t Taste Like Candy”
Youth activists from across the country will come together in the nation’s capital to raise their voices for a future free of flavored tobacco products.
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How to talk to your child about nicotine
Here are 4 tips to help parents have constructive conversations about nicotine addiction with their children.
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4 ways the entertainment industry can protect young viewers and combat youth nicotine addiction
The youth vaping crisis must be confronted, and the entertainment industry has the power to change the picture for good.
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LGBT+ youth and young adults in states with protective policies had more than 50% lower odds of smoking and vaping
Findings from this study suggest that state-level legislation to protect LGBT+ rights could help prevent or reduce tobacco use in the LGBT+ community.
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Attorney General Raoul Announces JUUL Settlement Funds to Bring Truth Initiative's National Youth Vaping Prevention and Cessation Programs to Illinois
Settlement Funds will Support Efforts by Nation’s Largest Nonprofit Dedicated to Youth Vaping Prevention to Launch “EX Program” Campaign Statewide
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Youth activists take a stand against flavors in DC, declaring “Nicotine Addiction Shouldn’t Taste Like Candy”
Activists engaged people alongside the Follow the Flavors truth truck, which was designed to mirror advertising tactics used by vape manufacturers
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Young people enrolled in Truth Initiative quit vaping program report high levels of e-cigarette addiction
The research suggests that those with higher levels of e-cigarette addiction may be more likely to seek help quitting.
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Nearly 90% of Instagram posts by tobacco companies violate either federal regulations or guidance on youth marketing
The vast majority of Instagram posts by tobacco brand-owned accounts did not follow U.S.
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Need for Balancing Youth Protection and Adult Access: The Imperative of FDA’s Zyn Authorization
Helping adults who smoke and protecting youth are not competing priorities – they are shared responsibilities essential to advancing public health.
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