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Truth Initiative Applauds Action by New Mexico to Protect Young People from Illegal Vaping Products
New Mexico Attorney General Raúl Torrez’s crackdown on illegal vaping products is a strong move that reflects a firm commitment to protecting youth and young
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Adverse Childhood Experiences Impact Teens’ Ability to Quit Vaping
The findings show that teens with a history of trauma face significantly greater challenges when trying to quit vaping nicotine.
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Truth Initiative Launches Updated Youth Prevention Curriculum to Combat Today’s Addiction Landscape
As students across the country head back to school, Truth Initiative released an updated curriculum with new lessons, videos and content to combat today’s ad
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Quitting nicotine while pregnant: Answers to 5 frequently asked questions
Quitting nicotine is one of the best things that expectant parents can do for their health and the health of their baby.
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A breath of fresh air: The immediate benefits of quitting smoking or vaping nicotine
Learn about short- and long-term benefits of quitting smoking and vaping
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Truth Initiative, NAACP Unite to Expand Access to Proven Quit Resources and End Targeted Tobacco Harm
This partnership will break down stigma and create a community for those looking to take the first step towards quitting
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Most young adult nicotine users want to quit in 2026
About two-thirds (67%) of young adult nicotine users ages 18–24 plan to quit for the new year, according to new Truth Initiative survey data.
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New study: young people with high exposure to on-screen tobacco imagery have higher intentions to smoke and vape
Findings point to an urgent need to eliminate tobacco imagery in shows popular with young people
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How quitting nicotine can benefit people living with HIV
For people living with HIV, quitting nicotine – especially cigarette smoking - is particularly important, and can improve the effectiveness of medication and
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Truth Initiative brings quitting resources to fans at Celebration Bowl
Truth Initiative’s presence brought attention to the disproportionate impact of tobacco on Black health, building on the work of its Culture + Cessation Coll
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Are kids using nicotine in the classroom? What to look for and how to talk about risks
As students return to the classroom this fall, they’ll be excited to show off new clothes, sneakers, and electronics – and possibly new nicotine products.
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For people quitting nicotine, on-screen tobacco use can put a quit attempt at risk
Research shows that on-screen tobacco imagery can make young people more likely to smoke and vape – but it may also hinder quit attempts for people of all ag
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