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  1. News Article News Article Research & Resources

    How tobacco products harm the environment from their manufacture to consumption

    The process of growing tobacco, manufacturing tobacco products and delivering them to retailers causes severe and irreversible damage to the environment.

  2. News Article News Article Research & Resources

    Why the rise in youth e-cigarette use may be worse than we think

    Accurately measuring rates of youth vaping is challenging because of the varieties of products and their rapid growth in recent years.

  3. News Article News Article Research & Resources

    3 tips for boosting success with an online quit-smoking program

    As more smokers turn to the internet for help to quit, they can increase their chances of success with a few tips for making the most of online tools and res

  4. Research Article Research Article Research & Resources

    Millions of smokers go online for help to quit each year

    More than 12 million U.S. adults — a third of all smokers — turn to the internet for help quitting each year, according to a new Truth Initiative study.

  5. News Article News Article Research & Resources

    How tobacco companies are enlisting music artists like Cardi B to promote tobacco products

    A review of the Swisher Sweets Artist Project examines how the cigar brand sponsors music events to promote its products and reach its target audience.

  6. News Article News Article Research & Resources

    A blueprint for tobacco control in indigenous communities

    While American Indian and Alaska Native communities have a history of traditional tobacco practices, they’ve also been hit hard by the commercial tobacco ind

  7. News Article News Article Research & Resources

    10 popular shows with the most smoking

    Tobacco appears to be making an unwelcome comeback on the small screen, with shows “Stranger Things,” “The Walking Dead” and “Orange Is the New Black” being

  8. News Article News Article Research & Resources

    5 ways tobacco is normalized in entertainment and pop culture

    As smoking becomes less socially acceptable and tobacco use rates continue to decline, entertainment media and pop culture don’t often reflect that reality,

  9. Video Video Research & Resources

    The renormalization of tobacco use on streaming content services

    A new Truth Initiative report, "While You Were Streaming," illuminates a renormalization of tobacco use, especially on streaming content services s

  10. Research Article Research Article Research & Resources

    Why racial and ethnic discrimination matters in the tobacco fight

    Racial and ethnic minorities exposed to tobacco marketing and who also report experiencing discrimination are more likely to smoke.

  11. News Article News Article Research & Resources

    The 3 main reasons youth use e-cigarettes

    Why are middle and high school students using e-cigarettes in the first place?

  12. Report Report Research & Resources

    While you were streaming

    New research from Truth Initiative reveals that 79 percent of the shows most popular with young people depict smoking prominently.