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  1. Graphic Cigarette Warnings Proposed by FDA Are Long Overdue, But Agency Must Meet March 2020 Deadline to Finalize Them

    The graphic cigarette health warnings proposed by the FDA are a critical and long-overdue step forward in the nation’s battle against tobacco use.

  2. New Research from Truth Initiative® Illustrates Dramatic Increase in Smoking Imagery in Shows Popular with Young People

    A new report by Truth Initiative reveals 92% of the shows most popular with young people aged 15 to 24 years old depict smoking prominently.

  3. After approving IQOS, FDA must fully use its powers to protect youth

    The FDA must live up to its promise to monitor the use of IQOS and ensure it gets into the hands of smokers looking to quit cigarettes completely and not fue

  4. In Public Health Win, Federal Court Sets 10-Month Deadline for E-Cigarette Makers to Apply to FDA to Keep Products on the Market

    A federal judge set a deadline of May 12, 2020, for e-cigarette manufacturers to apply to the FDA and submit their products for public health review if they

  5. News Article News Article Research & Resources

    Why the rise in youth e-cigarette use may be worse than we think

    Accurately measuring rates of youth vaping is challenging because of the varieties of products and their rapid growth in recent years.

  6. Health and Parent Groups Urge Trump Administration to Stand Strong and Implement Plan to Clear the Market of All Flavored E-Cigarettes – Kids’ Health Must Not Be Compromised

    We reiterate our strong and united support for the Administration’s plan, announced in September, to clear the market of all flavored e-cigarettes including

  7. News Article News Article Research & Resources

    Nicotine content in e-cigarettes more than doubled in 5 years

    The average nicotine concentration in e-cigarettes sold in the U.S. more than doubled from 2013 to 2018.

  8. News Article News Article Research & Resources

    Why the FDA needs to regulate e-cigarettes now

    As the tally of vaping-related deaths and cases of severe lung illness rises, youth e-cigarette use continues its rapid growth — 27.5% of high schoolers are

  9. News Article News Article Research & Resources

    How to help your child quit vaping

    If you’re a parent trying to help a child quit using JUUL or other e-cigarette, here are some tips for how to start from the experts behind the evidence-base

  10. News Article News Article Research & Resources

    E-cigarettes as accessories: How vaping companies market products as stylish

    The advertisements for the launch of JUUL are just one example of how e-cigarette companies position their products as trendy and fashionable.

  11. News Article News Article Research & Resources

    The youth e-cigarette epidemic: 5 important things to know

    After decades of drops in the youth smoking rate, e-cigarettes are now the most popular tobacco product among young people — and their popularity is growing.

  12. News Article News Article Research & Resources

    4 marketing tactics e-cigarette companies use to target youth

    From offering candy-flavored tobacco products to college scholarships, manufacturers and sellers of e-cigarettes aggressively target young people.