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  1. News Article News Article Research & Resources

    Investigation reveals tobacco companies are secretly using social media to promote smoking

    An investigation finds that tobacco companies are recruiting young people with large social media followings to be influencers for their cigarette brands.

  2. New Truth Initiative Study Finds JUUL Use Doubled in One Year as Tobacco and Nicotine Use Among Youth Reaches Highest Level in Decades

    The percentage of teens and young adults aged 15-34 who have ever used JUUL more than doubled between 2018 and 2019, according to a new study published in JA

  3. Research Article Research Article Research & Resources

    What would happen if new tobacco products ‘akin to iPhones’ were sold in the U.S.?

    The way IQOS is marketed raises concern about the appeal of heat-not-burn tobacco products to youth and young adults.

  4. News Article News Article Research & Resources

    What can streaming services do about exposing youth to on-screen smoking?

    Given the popularity and impact of streaming content among young viewers, do streaming services have a responsibility to address this issue?

  5. News Article News Article Research & Resources

    How tobacco companies are enlisting music artists like Cardi B to promote tobacco products

    A review of the Swisher Sweets Artist Project examines how the cigar brand sponsors music events to promote its products and reach its target audience.

  6. News Article News Article Research & Resources

    Some video games glamorize smoking so much that cigarettes can help players win

    At a time when the dangers of glamorizing smoking are well known, many video game makers have not gotten the picture.

  7. News Article News Article Research & Resources

    Hookah is the most popular flavored tobacco product among youth

    Flavors play a significant role in drawing youth to use hookah, and they are one of the main reasons youth use the product.

  8. News Article News Article Research & Resources

    The JUUL copycats that are flooding the market

    What looks like a JUUL, operates like a JUUL, but isn’t a JUUL?

  9. News Article News Article Research & Resources

    Teens are 16 times more likely to use JUUL than older age groups

    While the maker of the e-cigarette JUUL claims it is “only for adults,” teenagers are more likely to use the device than older age groups.

  10. Tobacco use rates among middle and high school students flatten in 2017

    After an encouraging decline from 2015 to 2016, progress has stalled and youth tobacco use rates remain virtually unchanged in all categories from 2016 to 20

  11. News Article News Article Research & Resources

    10 popular shows with the most smoking

    Tobacco appears to be making an unwelcome comeback on the small screen, with shows “Stranger Things,” “The Walking Dead” and “Orange Is the New Black” being

  12. News Article News Article Research & Resources

    High-nicotine e-cigarettes may reverse declines in youth tobacco use

    Without stronger regulation, e-cigarettes that can deliver nicotine at high levels could undo years of progress if young people become addicted to nicotine.<