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  1. News Article News Article Research & Resources

    How a free vaping prevention curriculum can help middle schools

    Here’s why Vaping: Know the truth is meeting an urgent need.

  2. Young People Celebrate What Quitting Vaping Means to Them in New truth® #ThisIsQuitting TikTok Challenge

    As momentum around quitting e-cigarettes mounts, truth is inspiring young vapers to get creative with a TikTok challenge and an innovative resource to quit.<

  3. Research Article Research Article Research & Resources

    New study: Quit-vaping program This is Quitting also helps prevent young e-cigarette users from smoking

    Use of a text message quit vaping program is linked with preventing the use of combustible tobacco products in addition to quitting e-cigarettes.

  4. News Article News Article Research & Resources

    Breath of Stress Air is calling a vape what it truly is

    Breath of Stress Air expands the latest campaign from truth, It’s Messing with Our Heads, which exposed nicotine’s role as a contributor to the worsening you

  5. Research Article Research Article Research & Resources

    New study: Training educators on school e-cigarette policies critical for youth vaping prevention

    Newly published research highlights the importance of instituting school e-cigarette policies and trainings to help curb the crisis.

  6. Report Report Research & Resources

    Straight to vape

    Study finds that youth and young adults with high exposure to popular streaming and TV shows containing tobacco images are three times more likely to start v

  7. Research Article Research Article Research & Resources

    Vape shops respond to tightening e-cigarette regulations with more online marketing and expansion to CBD products

    Vape shops are expanding their product lines to include CBD products and building up their online marketing in response to tightening restrictions on e-cigar

  8. News Article News Article Research & Resources

    How quitting nicotine can improve mental health

    Quitting can alleviate symptoms of nicotine withdrawal and lead to long-term improved mental health, and free, anonymous quit support tailored specifically t

  9. News Article News Article Research & Resources

    Youth activists call on decision-makers to declare vaping nicotine a mental health issue

    Young activists gathered at the National Mall in Washington, D.C., to call attention to the impact that vaping nicotine is having on youth mental health and

  10. New TikTok challenge kicks off national truth® campaign underscoring young people’s desire to ditch JUUL and quit vaping

    truth is launching its latest youth e-cigarette education campaign, “Ready to Ditch JUUL.”

  11. Research Article Research Article Research & Resources

    Quit vaping program sees high enrollment and engagement, as thousands seek help amid youth e-cigarette use epidemic

    More than 27,000 teens and young adults enrolled in a first-of-its-kind quit vaping program within just five weeks after its launch.

  12. News Article News Article Research & Resources

    What is synthetic nicotine and what does it mean for the youth vaping epidemic?

    Here are important things to know about synthetic nicotine and how companies are using it to try to evade federal oversight aimed to protect youth.