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16 higher education institutions pledge to go tobacco/vape-free through college program

Fourteen colleges and universities and two college systems are making a move to protect more than 241,000 students and 36,000 faculty and staff by pledging t

First-of-its-Kind Text Message Quit Vaping Program, This is Quitting, Enrolls More Than 200,000 Young E-Cigarette Users To Help Them Quit

Free and anonymous text message quit vaping program for teens and young adults, is helping more than 200,000 young people to quit using e-cigarettes.

Truth Initiative awards truth IMPACT scholarships to young leaders making a difference in their communities

Recipients from across the country are taking action to address youth nicotine use and its impact on mental health, social justice, and the environment

The truth about opioids campaign wins Emmy award

The youth and young adult opioid misuse prevention and education campaign, The Truth About Opioids, won an Emmy in the Outstanding Special Class – Short Form

Cigarette sales continued declining in 2021

Cigarette sales trends are in line with the decades-long decline in cigarette use among youth and adults in the U.S.

New study: E-cigarette use linked to prior mental illness diagnosis among college students

U.S.

Truth Initiative names Elizabeth Kenny Chief Marketing and Strategy Officer

Kenny will lead the truth campaign and the brand’s holistic suite of products and services designed to protect and empower youth and young adults to live tob

New Report Finds Major Geographic Smoking Disparities Across Midwest and Southern States

A new report shows how major geographic smoking disparities are impacting residents of 12 contiguous states throughout the Midwest and South, creating a regi

Unvaping America’s Youth

Truth Initiative Partners with Pennsylvania’s Office of Attorney General to Provide Prescription Drug Safety Course, Powered by EVERFI

Prescription Drug Safety: Know the truth will empower Pennsylvania youth to become safe and informed users of medication, while also providing the tools to r

Educators’ perspectives on vaping in the classroom: A disruptive, pervasive problem

As students return for a new academic year, educators continue to grapple with nicotine use in schools, reporting that vaping is “a daily issue”