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  1. Research Article Research Article Research & Resources

    JUUL use doubles in one year, driving ’unprecedented increase’ in tobacco use among young people

    The percentage of young people aged 15-34 who have ever used JUUL more than doubled between 2018 and 2019, signaling an alarming increase in use frequency.

  2. Public and pharmacists urge Walgreens halt tobacco sales nationwide

    Truth Initiative is attending a Walgreens shareholders meeting to deliver a petition and urging the pharmacy chain to go tobacco-free.

  3. News Article News Article Research & Resources

    Where we stand: Smokeless tobacco

    Truth Initiative envisions a future where tobacco is a thing of the past, in keeping with that vision we support the following policies with regard to smokel

  4. News Article News Article Research & Resources

    Are video games glamorizing tobacco use?

    Participants in a new survey of video game players said they felt tobacco or nicotine was portrayed negatively in only 6.5 percent of games where tobacco use

  5. Report Report Research & Resources

    Measuring support for tobacco control policies in states with deadly smoking disparities

    How do residents who live in a collection of states with smoking rivaling the most cigarette-dependent countries on earth feel about laws to curb tobacco use

  6. truth and Girl Scouts to take on environmental tobacco pollution

    The new “Earth Defenders” program aims to empower girls and create a new generation of activists

  7. News Article News Article Research & Resources

    New report: Tobacco industry spends nearly $1 million per hour marketing tobacco products

    The amount the largest tobacco companies spend on marketing and promotion of their products in the U.S.

  8. Video Video Research & Resources

    The renormalization of tobacco use on streaming content services

    A new Truth Initiative report, "While You Were Streaming," illuminates a renormalization of tobacco use, especially on streaming content services s

  9. News Article News Article Research & Resources

    One more reason Walgreens should stop selling tobacco

    Walgreens has emerged as the worst offender among several pharmacy chains that were caught selling tobacco products to minors.

  10. News Article News Article Research & Resources

    5 ways tobacco is normalized in entertainment and pop culture

    As smoking becomes less socially acceptable and tobacco use rates continue to decline, entertainment media and pop culture don’t often reflect that reality,

  11. Report Report Research & Resources

    Nicotine on demand

    Tobacco remains rampant in the year’s most popular shows, movies, and music videos, fueling the ongoing youth e-cigarette epidemic.

  12. News Article News Article Research & Resources

    truth® exposes unexpected ways tobacco affects young people

    Did you know that smoking may dull your taste buds, harm the environment, and even impact your sex life?