Search

Outbreak of vaping-related lung injuries linked with lower intentions to use e-cigarettes among young people

News of the nationwide outbreak of EVALI was associated with views about the risks of e-cigarettes among young users and non users, according to new Truth In

Tobacco use in New York 2021

An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in New York.

Unvaping America’s Youth

Truth Initiative Board Chair Mike Moore announces CEO and President Robin Koval will retire after a decade of transformational leadership

Robin Koval, CEO and President of Truth Initiative, will retire in October 2023 after 10 years of transformational leadership.

Our History

Truth Initiative is fighting to end one of the toughest, largest and most critical public health battles of our time — and it’s working. We’ve helped bring down teen cigarette use from 23% in 2000 to less than 3% today. Explore our history.

Industry influencer: how tobacco content is infiltrating social media

Tobacco content, including branded promotional content and misinformation about tobacco and nicotine, is commonplace on social media.

Truth Initiative Awards truth IMPACT Scholarships to Young Leaders Inspiring Change in Their Communities

Truth Initiative proudly announced today the three winners and five honorable mention recipients of its annual truth IMPACT scholarship.

Nicotine and the young brain

Nicotine is harmful to developing brains and its use during adolescence can disrupt the formation of brain circuits that control attention, learning, and sus

How Twitter can help de-normalize menthol cigarettes

Researchers turned to the social network to learn more about how menthol is perceived—information that could help guide public education efforts.

“Abbott Elementary” highlights truth campaign, educators’ role in preventing youth tobacco use

Three suggestions for how best to address student tobacco use at school, informed by the staff and students of Abbott Elementary.

New youth prescription drug safety curriculum launches nationwide

Prescription Drug Safety: Know the truth is a free digital course that guides teachers and educates youth about the dangers associated with misusing prescrip

Discipline Is Not the Answer: Better Approaches to On-campus Student Tobacco Use

As schools develop or revamp and modernize their smoke- or tobacco-free policies, we get many questions about what schools should do when students violate th