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  1. News Article News Article Research & Resources

    Warner Series: Surgeon General challenges youth to #FinishIt

    Despite great strides in reducing cigarette smoking, tobacco use remains an important public-health challenge according to U.S.

  2. News Article News Article Research & Resources

    One trend that’s changing Pride festivals for the better

    More pride festivals across the country are showing how the tobacco industry is not their ally.

  3. New survey shows smoking among teens at historic lows and dramatic declines in vaping

    The National Youth Tobacco Survey results show that we are well on our way to finishing smoking for good.

  4. News Article News Article Research & Resources

    How digital tools can help tobacco users quit for good

    With annual quit success rates at roughly 7%, new digital-based quit tools — everything from online social communities to text message-based programs — are h

  5. Prescription Drug Safety

    To help young people better understand and navigate the growing prescription drug misuse crisis in our country, Prescription Drug Safety: Know the truth educ

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    Our top issues

    In our fight to prevent youth and young adult nicotine addiction, we focus on the issues that matter most. To identify these priorities, we constantly monitor, investigate and analyze the latest topics and trends in commercial tobacco and substance use. These are our top issues.

  7. News Article News Article Research & Resources

    Q&A: How a Hispanic-Serving Institution became tobacco-free

    In honor of Hispanic Heritage Month, Truth Initiative spoke with a student and staff member from the Community College of Aurora (CCA) to discuss how they ad

  8. News Article News Article Research & Resources

    Young activists gather virtually for Moment of Truth

    Young activists from across the country came together for a virtual gathering called Moment of Truth to speak out against the destructive effects tobacco and

  9. News Article News Article Research & Resources

    Newest truth® opioid misuse campaign underscores need for youth education and prevention

    With “Best Day,” the latest installment of The Truth About Opioids campaign from Truth Initiative, truth continues to educate young people about the risks of

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  12. truth and Kevin Lyons partner with Cotopaxi to inspire tobacco-free lives

    truth will join Cotopaxi for 25 of their Questival adventure races.