Truth Initiative is America’s largest nonprofit public health organization committed to making tobacco use a thing of the past.
In our fight to end tobacco use, we focus on the issues that matter most. We constantly monitor, investigate and analyze the latest topics and trends in tobacco and substance use.
Get the latest facts and analyses on the most important issues in tobacco and substance use.
We give young people the facts about tobacco and the industry behind it, engage individuals and groups to make change in their communities, innovate ways to end tobacco use and join forces with collaborators committed to a tobacco-free future.
Truth Initiative Schroeder Institute®
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3 ways tobacco use impacts your sex life
Youth frequently switch between different tobacco products, study finds
What would happen if new tobacco products ‘akin to iPhones’ were sold in the U.S.?
4 big concerns about selling IQOS heat-not-burn cigarettes in the US
What are “heat-not-burn” cigarettes?
Tobacco coupons: How low can they go?
Latest data: Tobacco companies quadruple in-store ad spending
Who sells cigarettes? The tobacco-free status of major retailers
Final deeming regulation at a glance