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  1. truth® zombies invade Walgreens to protest sale of tobacco products

    A zombie-themed demonstration outside of Walgreens’ Washington, D.C., flagship store symbolized the consequences of smoking and protested its sale of tobacco

  2. Played: This year’s video games glamorize tobacco use to youth

    Participants in a new survey of video game players said they felt tobacco or nicotine was portrayed negatively in only 6.5 percent of games where tobacco use

  3. Research Article Research Article Research & Resources

    Doctors’ offices: A missed opportunity in tobacco control

    Just 49 percent of adolescents who visited a doctor in the last year were asked if they use tobacco.

  4. Infographic Infographic Research & Resources

    Types of cancer caused by tobacco

    Tobacco has firmly established links to at least 12 different kinds of cancer

  5. News Article News Article Research & Resources

    the 5 ways tobacco companies lied about the dangers of smoking cigarettes

    Tobacco companies are back on our TV screens — not to promote cigarettes, but to correct the lies they told for decades about the dangers of smoking them.

  6. News Article News Article Research & Resources

    Election results: The state of tobacco taxes

    How did tobacco taxes fare in the 2016 election?

  7. Research Article Research Article Research & Resources

    How to reduce tobacco use in "social smokers"

    Since “social smokers” typically do not identify as smokers, they can be difficult to reach to prevent escalation of tobacco use or facilitate quitting.

  8. News Article News Article Research & Resources

    How local and state governments are taking on in-store tobacco promotions

    With most retailers and wholesalers receiving incentives to promote tobacco products, state and local governments are acting to reduce the impact of tobacco

  9. News Article News Article Research & Resources

    How tobacco companies linked cigarettes and mental health

    Truth Initiative® explores three ways that tobacco companies linked cigarettes and mental health.

  10. Tobacco use rates among middle and high school students flatten in 2017

    After an encouraging decline from 2015 to 2016, progress has stalled and youth tobacco use rates remain virtually unchanged in all categories from 2016 to 20

  11. Research Article Research Article Research & Resources

    What would happen if new tobacco products ‘akin to iPhones’ were sold in the U.S.?

    The way IQOS is marketed raises concern about the appeal of heat-not-burn tobacco products to youth and young adults.

  12. News Article News Article Research & Resources

    ‘Worth More’ campaign exposes Big Tobacco for its manipulation of lower-income communities

    truth® teams up with Imagine Dragons vocalist Dan Reynolds and country star Jon Pardi to expose Big Tobacco for its manipulation of lower-income communities.