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  1. News Article News Article Research & Resources

    Youth activists take a stand against flavors in DC, declaring “Nicotine Addiction Shouldn’t Taste Like Candy”

    Activists engaged people alongside the Follow the Flavors truth truck, which was designed to mirror advertising tactics used by vape manufacturers

  2. News Article News Article Research & Resources

    Young people share how nicotine use affected their stress

    Many young people who know the cycle of nicotine withdrawal from vaping firsthand have shared with truth what it’s like.

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  4. News Article News Article Research & Resources

    Q&A: How a Hispanic-Serving Institution became tobacco-free

    In honor of Hispanic Heritage Month, Truth Initiative spoke with a student and staff member from the Community College of Aurora (CCA) to discuss how they ad

  5. Research Article Research Article Research & Resources

    E-cigarette users look to social media to circumvent flavored e-cigarette restrictions

    New Truth Initiative study underscores the need for comprehensive flavored e-cigarette policies that don’t leave loopholes for certain product types or flavo

  6. Fact Sheet Fact Sheet Research & Resources

    Nicotine and the young brain

    Nicotine is harmful to developing brains and its use during adolescence can disrupt the formation of brain circuits that control attention, learning, and sus

  7. News Article News Article Research & Resources

    Pervasive tobacco imagery on screen endangers youth and demands action

    Truth Initiative is calling for a comprehensive set of policies to curb tobacco depictions on screens.

  8. News Article News Article Research & Resources

    Smoking rates decline steeply in teens in 2021

    Youth smoking dropped to an all-time low in 2021, representing a colossal win for public health initiatives tackling smoking in young people, including those

  9. News Article News Article Research & Resources

    How a free vaping prevention curriculum can help middle schools

    Here’s why Vaping: Know the truth is meeting an urgent need.

  10. News Article News Article Research & Resources

    A new national youth anti-vaping curriculum gives young people the facts about e-cigarettes and equips them with resources to quit

    Truth Initiative and Kaiser Permanente, in collaboration with the American Heart Association, have launched a national youth anti-vaping curriculum called Va

  11. News Article News Article Research & Resources

    Teen Vogue Summit highlights anti-Black racism and tobacco marketing with Youth Board Liaison Giana Darville

    Truth Initiative Youth Board Liaison Giana Darville exposed connections between anti-Black racism, mental health, and tobacco marketing as a panelist at Teen

  12. News Article News Article Research & Resources

    Breath of Stress Air is calling a vape what it truly is

    Breath of Stress Air expands the latest campaign from truth, It’s Messing with Our Heads, which exposed nicotine’s role as a contributor to the worsening you