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  1. Public Health Groups Call on FDA to Deny Authorization of Sale For JUUL E-Cigarette Products

    We call upon the FDA to take a strong stand for public health by denying products that do not meet the statutory requirement that manufacturers prove their p

  2. News Article News Article Research & Resources

    Latest data: Tobacco companies quadruple in-store ad spending

    The latest report on Big Tobacco’s marketing reveals where the industry is intensifying its focus: ads in point-of-sale locations like convenience stores, ga

  3. FDA must stop sales of all flavored products and restrict marketing and sales to protect kids

    It is a positive step that the FDA recognizes the critical role flavors play in the skyrocketing youth use of e-cigarettes and is planning action to reduce t

  4. Tobacco industry using sponsored content in major media outlets to shift public perception and makeover its image despite continued sale of harmful products, Truth Initiative research shows

    Big Tobacco is turning to sponsored content in America’s most prestigious news outlets to rehabilitate its poor image and continue efforts to mislead the pub

  5. Public and pharmacists urge Walgreens halt tobacco sales nationwide

    Truth Initiative is attending a Walgreens shareholders meeting to deliver a petition and urging the pharmacy chain to go tobacco-free.

  6. As E-Cigarette Makers Face Critical September 9 Deadline, Leading Health Groups Urge FDA Not to Allow Sale of Any Flavored Products

    Health groups endorse key principles to guide FDA review of e-cigarettes and other tobacco products, call for rigorous scientific evidence and prompt removal

  7. Health groups urge FDA to block sale of illegal JUUL-like e-cigarettes

    The FDA should to stop the sale of new e-cigarettes similar to JUUL that have been illegally introduced without the agency’s prior review and authorization.<

  8. truth® zombies invade Walgreens to protest sale of tobacco products

    A zombie-themed demonstration outside of Walgreens’ Washington, D.C., flagship store symbolized the consequences of smoking and protested its sale of tobacco

  9. San Francisco voters uphold a law banning the sale of flavored tobacco

    Voters took a stand against Big Tobacco, approving Proposition E, which prohibits local tobacco retailers from selling flavored tobacco products, including m

  10. News Article News Article Research & Resources

    JUUL sales increase more than 600% in a year, underscoring popularity among teens

    Sales increased 641% in just one year, from 2.2 million devices sold in 2016 to 16.2 million devices sold in 2017.

  11. Report Report Research & Resources

    The Truth About the Tobacco Industry and the Retail Environment

    This report reviews the science around marketing in the retail environment and the massive impact it has on driving tobacco use

  12. News Article News Article Research & Resources

    Strong state policies in California and Massachusetts significantly reduced youth access to flavored tobacco products

    California and Massachusetts – demonstrate the effect that strong state policies can have on reducing sales and limiting youth access to flavored nicotine.