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New report shows tobacco imagery continues to influence youth vaping initiation through on-screen entertainment most popular among 15- to 24-year-olds
Truth Initiative’s annual “While You Were Streaming” study illustrates impact of troubling trend on youth e-cigarette public health crisis
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Tobacco industry using sponsored content in major media outlets to shift public perception and makeover its image despite continued sale of harmful products, Truth Initiative research shows
Big Tobacco is turning to sponsored content in America’s most prestigious news outlets to rehabilitate its poor image and continue efforts to mislead the pub
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To fully understand tobacco use among AANHPI, representation in research matters
More specific data is needed to study tobacco use among the AANHPI community and help address disparities.
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Tobacco and the environment
E-cigarette and cigarette waste can make its way into the environment where it pollutes water, air, and land with toxic chemicals, heavy metals, and residual
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Tobacco’s starring role
Tobacco imagery maintained its recurring and often starring role in popular on-screen entertainment in 2021
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New Documentary Takes Hard Look at Tobacco Industry’s Predatory Tactics for New Generations
“Black Lives/Black Lungs: The Journey of a Stolen Leaf” is now available to stream on YouTube.
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“Abbott Elementary” highlights truth campaign, educators’ role in preventing youth tobacco use
Three suggestions for how best to address student tobacco use at school, informed by the staff and students of Abbott Elementary.
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What is “tobacco-free” nicotine?
These flavored products, which have yet to face significant regulation, are prompting concerns about youth use and causing confusion.
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Nicotine on demand
Tobacco remains rampant in the year’s most popular shows, movies, and music videos, fueling the ongoing youth e-cigarette epidemic.
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What should educators do if they catch students vaping at school?
Here are suggestions for how best to address student tobacco use in school.
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How the tobacco industry markets vaping nicotine as stress relief
Some vape manufacturers are using a similar strategy to market e-cigarettes that tobacco companies used for decades to sell cigarettes: advertising them as s
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What the Oscars tell us about smoking in the movies in 2017
Of the 2017 Oscar-nominated feature films that were rated PG-13 (excluding animation and documentary categories), 70 percent depicted tobacco use.
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