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Truth Initiative and Wellable partner to deliver comprehensive smoking cessation resources
A new partnership brings smoking cessions tools from the EX Program from Truth Initiative to the Wellable network of employee wellness
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How your zip code could make it harder for non-daily smokers to quit
Non-daily smokers who live near more cigarette retailers are less successful at quitting, according to new research published in Tobacco Control.
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Quit vaping program from Truth Initiative also helping 18- to 24-year-olds abstain from cigarette smoking
New study shows This is Quitting, a free and anonymous text message program to help young people quit vaping nicotine was also effective in promoting abstine
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New Research from Truth Initiative® Illustrates Dramatic Increase in Smoking Imagery in Shows Popular with Young People
A new report by Truth Initiative reveals 92% of the shows most popular with young people aged 15 to 24 years old depict smoking prominently.
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JUUL on YouTube
Researchers found more than 8,000 JUUL-related videos that received a total of 260 million views over the 3-year period from 2016 to 2018.
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Why smoking remains higher in these Southern and Midwestern states
Truth Initiative’s latest “Tobacco Nation” report, the third report since 2017, analyzes geographic disparities in tobacco use.
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How popular are oral nicotine pouches and lozenges?
In the face of declining cigarette sales and expanding restrictions on flavored e-cigarettes, some tobacco companies are rapidly expanding their oral nicotin
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Why are 72% of smokers from lower-income communities?
Tobacco companies have targeted low-income populations in many ways over many years, creating smoking rate disparities that did not previously exist.
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truth opioid education campaign increases knowledge, lowers stigma
Findings from a campaign evaluation show that the nationally recognized truth campaign can successfully be adapted to spread the word about opioid misuse.
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Dangerous loopholes: Young e-cigarette users report swapping products as vaping policies change
Following the removal of certain flavors of JUUL young users switched to other brands still offering sweet and fruity flavors.
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Young ex-vapers share their experience and advice on quitting vaping
Here are some of their best tips and advice, including about how to cope with cravings and take the first steps to successfully quit for good.
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Study shows graphic cigarette warnings trigger brain areas key to quitting smoking
Viewing graphic anti-smoking images on cigarette packs triggers activity in brain areas involved in emotion, decision-making and memory as observed via brain
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