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truth campaign grabs 4 Effies, 2 Big Apple Awards

The truth campaign picked up 4 Effie Awards and 2 Big Apple awards for its campaign encouraging youth to reject tobacco use

NAACP delegates endorse push to say no to menthols

NAACP adopted a resolution supporting efforts at the state and local level to restrict the sale of menthol cigarettes and other flavored tobacco products

How Twitter can help de-normalize menthol cigarettes

Researchers turned to the social network to learn more about how menthol is perceived—information that could help guide public education efforts.

The truth about opioids

The Truth About Opioids is helping young people understand the facts about opioids, the risk of addiction and the crucial role they can play in solving the c

Tobacco is a social justice issue: Mental health

Tobacco use disproportionately affects many marginalized populations—the same groups who have a long history of being exploited by the tobacco industry.

Key concerns about FDA’s first e-cigarette authorization for Vuse Solo

As the FDA considers the pending applications, it is imperative the agency carefully reviews manufacturer marketing plans, advertising, and perception studie

FDA proposed rules to eliminate menthol cigarettes & flavored cigars will protect youth, save countless lives, end needless disease, and fight health inequities in America

Truth Initiative applauds the Food & Drug Administration for taking historic steps to remove menthol cigarettes and all flavored cigars from the market.<

Kicking off Black History Month with our first #NoMentholMonday

Today marks the beginning of America’s 40th Black History Month.

Stop the Influence: Reject Big Tobacco and Vape Money FAQ’s

Tracing the racist tactics of the tobacco industry

Following the examples highlighted in Read Between the Lies, Truth Initiative traces the racist tactics of the tobacco industry.

Cigarette smoking has declined among 18-24 year olds but some disparities are cause for concern

Smoking is on the decline among 18-24 year olds, however, smoking is increasingly a function of who you are, where you live, your income & your sexual pr

Sex sells: A look at the tobacco industry’s use of sexual themes to sell products

As the tobacco industry has evolved, companies continue to use sex to appeal to consumers and associate tobacco products with masculinity and virility.