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  1. Curriculum Curriculum Curriculum

    Youth Vaping Prevention & Resources to Quit

    To educate America’s students about the health dangers of e-cigarette use and reverse the pervasive youth vaping epidemic, Truth Initiative has launched a na

  2. Federal Actions on Illegal E-Cigarettes Important, but Long Overdue Steps that Require Further Sustained Efforts

    Actions yesterday to crack down on the flood of illegal e-cigarettes streaming into the U.S.

  3. Incoming FDA Commissioner Dr. Robert Califf must stand up to the tobacco industry and protect youth from nicotine addiction

    The FDA now has the strong, science-driven leadership needed to take a stand on the risks of commercial nicotine and dangers of youth vaping.

  4. News Article News Article Research & Resources

    Teen Vogue Summit highlights anti-Black racism and tobacco marketing with Youth Board Liaison Giana Darville

    Truth Initiative Youth Board Liaison Giana Darville exposed connections between anti-Black racism, mental health, and tobacco marketing as a panelist at Teen

  5. 2022 Monitoring the Future Survey shows youth e-cigarette use up among 10th and 12th graders and daily use doubles for 8th graders as industry continues to thwart regulation

    The 2022 MTF Survey released today confirms that youth vaping remains a serious public health threat with noteworthy upticks among 10th and 12th graders

  6. Report Report Research & Resources

    Action needed: Youth and marijuana

    Youth should not be using marijuana and we should develop policies that prioritize the protection of young people.

  7. JUUL Settles North Carolina Lawsuit For Role In Igniting National Youth E-Cigarette Epidemic

    Today’s settlement with the state of North Carolina against JUUL is an important step forward in holding the e-cigarette company accountable for igniting the

  8. Truth Initiative and Surgeon General Take the Stage at The Atlantic Festival to Discuss Vaping as a Youth Mental Health Issue

    Truth Initiative took to The Atlantic Festival stage during a session called Thrive: A Youth Mental-Health Summit to draw awareness to the connection between

  9. News Article News Article Research & Resources

    New paper recommends a national settlement agreement with JUUL include a youth prevention campaign

    According to recommendations in a new Public Health Law Center paper, a national settlement with JUUL should include a prevention campaign.

  10. Research Article Research Article Research & Resources

    JUUL spends more than double on corporate responsibility advertisements compared to youth prevention efforts

    A new study highlights the tobacco industry’s efforts to overhaul its reputation as it recruits a new generation of tobacco users.

  11. New Truth Initiative data show 1.2 million youth and young adults started using e-cigarettes since FDA missed the September 9, 2021, court-ordered deadline to remove unreviewed products from the market

    A new analysis from Truth Initiative shows the high cost of the FDA’s inaction, estimating that nearly 2.5 million youth and young adults (15-24 years old) h

  12. FDA proposed rules to eliminate menthol cigarettes & flavored cigars will protect youth, save countless lives, end needless disease, and fight health inequities in America

    Truth Initiative applauds the Food & Drug Administration for taking historic steps to remove menthol cigarettes and all flavored cigars from the market.<