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Truth Initiative is America's largest nonprofit public health organization committed to making tobacco use and nicotine addiction a thing of the past.

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In our fight to end smoking, vaping and nicotine addiction, we focus on the issues that matter most. We constantly monitor the latest topics and trends in tobacco and substance use.

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We give young people the facts about smoking, vaping, nicotine and the tobacco industry, engage individuals and groups to make change in their communities, innovate ways to end nicotine addiction and join forces with collaborators committed to a future where tobacco and nicotine addiction are a thing of the past.

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    Displaying 12 of 13 Search Results

  1. Fact Sheet Fact Sheet Research & Resources
    Subway walking

    Tobacco use in the African American community

    This fact sheet about smoking and African Americans outlines patterns of use, industry targeting and health effects.

    May. 28, 2020
    Targeted Communities
    Racial/Ethnic Minorities
  2. Fact Sheet Fact Sheet Research & Resources
    cigars

    Cigars: Facts, stats and regulations

    Truth Initiative summarized the truth about little cigars, cigarillos and cigars.

    Jun. 30, 2020
    Traditional tobacco products
    Cigarillos Cigars Little Cigars
  3. News Article News Article Research & Resources
    Yukon Alaska girl with phone

    Customizing a mobile program to help rural Alaska native youth quit tobacco

    Truth Initiative is partnering with the Yukon-Kuskokwim Health Corporation to create a customized version of This Is Quitting, a mobile quit program for teen

    Jun. 27, 2017
    Quitting smoking / vaping
    Tools
  4. Research Article Research Article Research & Resources
    stop smoking calendar

    How online tools to help smokers quit can go viral

    Online tools to help smokers quit can be designed to make it more likely that users will share the apps and make them “go viral”

    Apr. 19, 2016
    Quitting smoking / vaping
    Tools
  5. News Article News Article Research & Resources
    video games

    Some video games glamorize smoking so much that cigarettes can help players win

    At a time when the dangers of glamorizing smoking are well known, many video game makers have not gotten the picture.

    Dec. 11, 2018
    Tobacco in pop culture
    Video Games
  6. News Article News Article Research & Resources
    truth branding teen

    Teen smoking drops to 7%

    Teen cigarette smoking hit a historic low in 2015, according to data released by the annual Monitoring the Future report.

    Dec. 16, 2015
    Tobacco prevention efforts
    Youth Activism
  7. News Article News Article Research & Resources
    cigars

    Where we stand: Youth marijuana use

    The increasing movement by states to legalize the recreational use of marijuana for adults highlights the importance of setting standards for the regulation

    Dec. 14, 2015
    Substance Use
    Marijuana
  8. News Article News Article Research & Resources

    3 tips for boosting success with an online quit-smoking program

    As more smokers turn to the internet for help to quit, they can increase their chances of success with a few tips for making the most of online tools and res

    Apr. 12, 2018
    Quitting smoking / vaping
    Tools
  9. Page

    This is Quitting

    The first-of-its-kind program to help young people quit vaping, This is Quitting has helped more than 300,000 youth and young adults on their journey to quit vaping. Learn more about how it works and the additional resources available for parents of young vapers and for adults who want to quit.

    Teens and young adults can join for free by texting DITCHVAPE to 88709

  10. Press Release Press
    teen

    Monitoring the future reveals good and bad news underscoring need for education and regulation

    New data from the 2017 Monitoring the Future study show a drop in teen smoking, but may hide the true vaping rates due to awareness issues about nicotine.

    Dec. 14, 2017
  11. Press Release Press
    Truth Initiative Facebook Logo

    Significant drop as teen cigarette smoking hits 7%

    Teen cigarette use has declined to an historic low of 7 percent, proving that national efforts to prevent teen smoking are working.

    Dec. 16, 2015
  12. News Article News Article Research & Resources
    a vuse solo e-cigarette

    4 key factors the FDA must consider during its first e-cigarette review

    Reynolds American, Inc. announced Oct.

    Oct. 23, 2019
    Emerging Tobacco Products
    E-cigarettes / Vaping IQOS