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Vaping content on Instagram violates federal regulations and social media platform policies
Influencer content that promotes vaping on Instagram frequently violates both federal advertising regulations and the social media platform’s policies.
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Truth Initiative names Elizabeth Kenny Chief Marketing and Strategy Officer
Kenny will lead the truth campaign and the brand’s holistic suite of products and services designed to protect and empower youth and young adults to live tob
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Surgeon General joins Truth Initiative Impact Series to discuss nicotine and mental health
The latest Truth Initiative Impact Series, “Exposing Vaping as a Mental Health Issue,” was first broadcast as part of a larger session at The Atlantic Festiv
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How e-cigarette brands are trying to link vaping with mental health
As youth e-cigarette use remains at epidemic levels and many young people report mental health concerns amid the pandemic, these marketing themes can be seen
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What you need to know about new synthetic nicotine products
A new wave of synthetic nicotine products are emerging on the market, raising regulatory questions and health concerns as youth vaping continues at epidemic
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JUUL on YouTube
Researchers found more than 8,000 JUUL-related videos that received a total of 260 million views over the 3-year period from 2016 to 2018.
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Smoking rates decline steeply in teens in 2021
Youth smoking dropped to an all-time low in 2021, representing a colossal win for public health initiatives tackling smoking in young people, including those
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How a free vaping prevention curriculum can help middle schools
Here’s why Vaping: Know the truth is meeting an urgent need.
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As Oscar season kicks off, tobacco imagery still pervades movies
As youth vaping remains at epidemic levels, tobacco imagery in movies can contribute to an overall problem.
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And the Oscar goes to…the tobacco industry
Of the 10 films nominated for Best Picture, 80% featured smoking and vaping depictions.
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