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E-cigarette and cigarette sales decline after California law eliminates sale of flavored tobacco
In the first year and a half after the policy was implemented in January 2023, e-cigarette sales declined by 37%
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Industry influencer: how tobacco content is infiltrating social media
Tobacco content, including branded promotional content and misinformation about tobacco and nicotine, is commonplace on social media.
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Tobacco in Films: 2023
The number of films with tobacco presence increased compared to recent prior years with approximately 41% (58 of 141 films) of top films containing tobacco i
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New Study Shows E-Cigarette and Cigarette Sales in California Have Declined Following Law Banning Flavored Tobacco
California’s ban on the sale of flavored tobacco products reduced e-cigarette and cigarette sales without impacting neighboring states.
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Tobacco Use in the LGBTQ+ Community
Lesbian, gay, and bisexual youth and adults report higher prevalence of tobacco product use than their heterosexual peers.
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Tobacco industry using sponsored content in major media outlets to shift public perception and makeover its image despite continued sale of harmful products, Truth Initiative research shows
Big Tobacco is turning to sponsored content in America’s most prestigious news outlets to rehabilitate its poor image and continue efforts to mislead the pub
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What federal health agency cuts mean for tobacco control
Truth Initiative has created a resource which will track changes in the federal agency landscape and the expected impact on tobacco control measures.
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Announcing EX Program Go from Truth Initiative: A Scalable Digital Tobacco Cessation Solution for Small to Mid-Sized Employers
EX Program Go is built on the same clinically-backed foundation as EX Program for large employers, health plans, and public health organizations.
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Truth Initiative applauds FDA, DOJ for filing for permanent injunctions against six illegal e-cigarette manufacturers
We applaud the FDA and DOJ for filing suits, for the first time, to bar six e-cigarette manufacturers from continuing to sell their products, which have been
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Which social media sites do young adults use?
The rapidly changing social media landscape highlights the need for public health messages to adapt to new sites and new ways of delivering content via socia
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Vaping content on Instagram violates federal regulations and social media platform policies
Influencer content that promotes vaping on Instagram frequently violates both federal advertising regulations and the social media platform’s policies.
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How the tobacco industry uses sponsored content in major media outlets to shift public perception
The tobacco industry is taking advantage of marketing channels that are still open to them to remake their reputations by promoting their products as “safer
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