A trusted partner across the organization, Sarah Shank has been with Truth Initiative since 2009, when she came onboard to support the consumer launch of BecomeAnEX.org. Since then, Shank has collaborated across departments and with external partners and sponsors to develop and execute communications outreach strategies.
As the managing director of communications, Shank’s efforts have been an integral part of many truth awards and recognitions, including Cannes PR Lions, Clios, Effies, SABRES, Silver Anvils and Webbys, as well as the 2015 Arts, Entertainment, Sports & Media Campaign of the Year and the 2015 Nonprofit Campaign of the Year by PR Week. Her media strategy delivers more than $100 million in earned media to the organization each year. In 2018, Shank accepted the Gold Stevie award for Communications Professional of the Year from the American Business Awards.
Before joining Truth Initiative, Shank worked at Ogilvy Public Relations, where she led communications and social media outreach for association and consumer clients. Shank is an American University graduate and earned a master’s degree in integrated marketing communications from West Virginia University. She is an avid crossfitter and spends her weekends adventuring outdoors.