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  1. FDA’s announcement on Logic’s e-cigarette products underscores urgent need for decisions on top e-cigarette brands comprising 75% of the market and should include menthol flavors

    We are grateful to see movement again by the FDA on the e-cigarette pre-market approval process under Dr. Califf’s leadership

  2. News Article News Article Research & Resources

    Action needed: Tobacco in pop culture

    Despite a 1998 law prohibiting paid tobacco product placements in movies and TV programming, tobacco imagery is still seen on screens everywhere, including m

  3. News Article News Article Research & Resources

    Depression Stick! is fake but vaping’s contribution to the youth mental health crisis is real

    “It’s Messing with Our Heads” reveals important information about nicotine’s impact on mental wellbeing and more.

  4. Research Article Research Article Research & Resources

    Quit vaping program sees high enrollment and engagement, as thousands seek help amid youth e-cigarette use epidemic

    More than 27,000 teens and young adults enrolled in a first-of-its-kind quit vaping program within just five weeks after its launch.

  5. New report shows that e-cigarettes can both harm and help the smoking epidemic

    A National Academies of Sciences, Engineering, and Medicine report outlines the evidence-based consensus on the health consequences of e-cigarettes.

  6. News Article News Article Research & Resources

    E-cigarette market surges amid urgent need for comprehensive regulation and enforcement

    New data are the latest in a growing body of research that highlight concerning trends in an e-cigarette market flooded with flavored products in increasingl

  7. Less is more when it comes to the FDA’s game-changing nicotine reduction plan

    The agency’s stand on nicotine goes to the heart of the problem and addresses it at its core — dismantling a product that has been engineered to be as addict

  8. Report Report Research & Resources

    A classroom crisis: How the youth vaping epidemic is impacting teachers

    As the youth vaping epidemic continues to surge, schools are playing a central role in confronting and addressing the crisis.

  9. Truth Initiative calls on the FDA to immediately remove all unauthorized e-cigarettes including synthetic nicotine now on the market illegally to protect public health

    Truth Initiative calls on the FDA’s leadership to immediately remove all synthetic nicotine products now on the market illegally

  10. truth launches fake vape company “depression stick!” to make a point

    Truth Initiative, revealed its latest youth e-cigarette education effort exposing nicotine’s role as a contributor to the worsening youth mental health crisi

  11. Research Article Research Article Research & Resources

    “Tobacco-free nicotine” labels for e-cigarettes increase purchase intentions among teen e-cigarette users

    A new study finds that labeling e-cigarettes with “tobacco-free nicotine” increases teenage e-cigarette users’ intentions to purchase e-cigarettes

  12. Truth Initiative Announces Clinical Trial to Evaluate Its Youth Quit Vaping Program

    Truth Initiative launched the first-ever national randomized trial to evaluate its quit vaping program for young people.