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New Truth Initiative data show 1.2 million youth and young adults started using e-cigarettes since FDA missed the September 9, 2021, court-ordered deadline to remove unreviewed products from the market
A new analysis from Truth Initiative shows the high cost of the FDA’s inaction, estimating that nearly 2.5 million youth and young adults (15-24 years old) h
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Young people join Truth Initiative® to demand action on youth vaping nicotine as mental health issue
Young activists rally to raise awareness by calling on Capitol Hill decision-makers in Washington, D.C. during Moment of Action for Mental Health
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In yet another delay that leaves kids at risk, FDA tells court it won’t finish reviewing e-cigarette marketing applications until June 2023
The FDA has the power and responsibility to end this public health crisis, but once again it is failing to do so.
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Youth Across America Rally Over Vaping Epidemic for truth® National Day of Action
Youth activists are taking the #DITCHJUUL rally cry to their campuses and communities across the country, with more than 200 events happening this week.
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FDA’s announcement on Logic’s e-cigarette products underscores urgent need for decisions on top e-cigarette brands comprising 75% of the market and should include menthol flavors
We are grateful to see movement again by the FDA on the e-cigarette pre-market approval process under Dr. Califf’s leadership
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FDA proposed rules to eliminate menthol cigarettes & flavored cigars will protect youth, save countless lives, end needless disease, and fight health inequities in America
Truth Initiative applauds the Food & Drug Administration for taking historic steps to remove menthol cigarettes and all flavored cigars from the market.<
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Incoming FDA Commissioner Dr. Robert Califf must stand up to the tobacco industry and protect youth from nicotine addiction
The FDA now has the strong, science-driven leadership needed to take a stand on the risks of commercial nicotine and dangers of youth vaping.
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Truth Initiative® awards five truth IMPACT scholarships to young adult leaders making a difference in their communities
Recipients from California, Georgia, Maine, North Dakota and Texas are taking action to address youth nicotine use and its impact on mental health, social ju
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EX Program by Truth Initiative leans into digital health boom to increase access for tobacco users, leading to record growth
The EX Program broke important new ground in 2021, with sharp increases in both new clients and enhancements to its enterprise tobacco cessation solution for
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truth debunks myth that vaping nicotine relieves stress
The new Breath of Stress Air effort busts the fantasy that vaping nicotine is a stress reliever and calls the tobacco industry out for promoting e-cigarettes
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Leading Health Groups Urge FDA to Promptly Deny Marketing Applications for All Flavored E-Cigarettes, including Menthol
Organizations are urging the FDA to expedite decisions on remaining marketing applications for e-cigarettes and promptly deny applications for all flavored
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Tobacco industry using sponsored content in major media outlets to shift public perception and makeover its image despite continued sale of harmful products, Truth Initiative research shows
Big Tobacco is turning to sponsored content in America’s most prestigious news outlets to rehabilitate its poor image and continue efforts to mislead the pub
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