From Express

E-cigarettes are to be made available on the NHS to help Britain’s eight million smokers quit and save thousands of lives a year.

An electronic cigarette product has been licensed by the Medicines and Healthcare Products Regulatory Agency, meaning it can be prescribed by GPs.

The e-Voke, made by British American Tobacco, will be available in the new year. A report by Public Health England, King’s College London and Queen Mary University of London published earlier this year found that e-cigarettes carry just five per cent of the risk of tobacco.

It estimated that if every smoker in Britain switched to vaping about 75,000 lives a year could be saved.

our take

While we wait for the FDA's deeming authority, the UK is acting swiftly on e-cigarette regulation and exploring the public health trade-offs of a nicotine inhalation device for adult smokers looking for help quitting smoking.
Robin Koval
CEO and President
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