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  1. Health groups urge FDA to investigate JUUL for making unauthorized smoking cessation claims

    Six leading public health and medical organizations today called on the FDA to investigate and take enforcement action against JUUL for making unauthorized c

  2. News Article News Article Research & Resources

    Teens are 16 times more likely to use JUUL than older age groups

    While the maker of the e-cigarette JUUL claims it is “only for adults,” teenagers are more likely to use the device than older age groups.

  3. JUUL e-cigarettes gain popularity among youth, but awareness of nicotine presence remains low

    A new study reveals that while many young people know what JUUL is, there is low awareness that the product always contains the addictive chemical nicotine.<

  4. Research Article Research Article Research & Resources

    One-third of parents had no awareness of JUUL at start of youth e-cigarette epidemic

    35.9% of parents of middle and high school students had no awareness of JUUL as the vaping epidemic was intensifying, according to a new Truth Initiative stu

  5. truth confronts JUUL and other e-cigarette manufacturers in new campaign, ‘Tested on Humans’

    truth is directly confronting the role JUUL and other e-cigarette manufacturers have played in fueling the youth vaping epidemic through a new campaign title

  6. News Article News Article Research & Resources

    JUUL use doubles in one year, driving ’unprecedented increase’ in tobacco use among young people

    The percentage of young people aged 15-34 who have ever used JUUL more than doubled between 2018 and 2019, signaling an alarming increase in use frequency.

  7. New study reveals teens 16 times more likely to use JUUL than older age groups

    A first-of-its-kind study explores the rates and characteristics of JUUL use.

  8. Trump Administration Must Put Kids Before Juul and Take Mint/Menthol E-Cigarettes Off the Market

    … Must Put Kids Before Juul and Take Mint/Menthol … and menthol sales would prioritize Juul’s profits over kids’ health as …

  9. Research Article Research Article Research & Resources

    Most teachers and administrators can’t identify JUUL, making it hard to combat use in school

    Fewer than half of teachers and administrators could accurately identify a picture of JUUL, according to a Truth Initiative study, making it difficult to con

  10. News Article News Article Research & Resources

    Is your kid using JUUL or another e-cigarette? Here’s how you can help them quit

    … Is your kid using JUUL or another e-cigarette? Here’s … who are using e-cigarettes, like JUUL, they’re at risk for nicotine …

  11. New TikTok challenge kicks off national truth® campaign underscoring young people’s desire to ditch JUUL and quit vaping

    truth is launching its latest youth e-cigarette education campaign, “Ready to Ditch JUUL.”

  12. New Truth Initiative Study Finds JUUL Use Doubled in One Year as Tobacco and Nicotine Use Among Youth Reaches Highest Level in Decades

    … New Truth Initiative Study Finds JUUL Use Doubled in One Year as … younger people is indicative of JUUL’s reliance on marketing tactics …