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A lot of youth think they aren’t vaping nicotine, but is that true?

Even though nearly all e-cigarettes sold in regular retail stores contain nicotine, the majority of youth e-cigarette users think they vape only flavoring.

Curriculums to Address Vaping Nicotine & Prescription Drug Misuse

Our free digital courses offer modern approaches to guide teachers and educate youth about the dangers associated with e-cigarette use and with misusing prescription medications, including counterfeit drugs containing fentanyl.

Through real-world scenarios delivered in truth’s authentic peer-to-peer youth voice, students are empowered to make healthy and informed choices and help others do the same.

Stop the Influence: Reject Big Tobacco and Vape Money

Truth Initiative and the African American Tobacco Control Leadership Council, Black Women’s Health Imperative, and Campaign for Tobacco-Free Kids are calling on organizations to reject funding and partnership from tobacco and vaping companies. Sign the pledge!

How e-cigarette brands are trying to link vaping with mental health

As youth e-cigarette use remains at epidemic levels and many young people report mental health concerns amid the pandemic, these marketing themes can be seen

Can oral nicotine pouches like Zyn help people quit vaping nicotine?

As oral nicotine pouches from brands such as Zyn, On!, and Velo have gained popularity, they have raised concerns about their high nicotine content, youth-ap

A classroom crisis: How the youth vaping epidemic is impacting teachers

As the youth vaping epidemic continues to surge, schools are playing a central role in confronting and addressing the crisis.

Vaping multiplies risk of COVID-19 in teens and young adults

Young people who had ever used e-cigarettes were five times more likely to be diagnosed with COVID-19 than those who hadn’t vaped.

E-cigarettes as accessories: How vaping companies market products as stylish

The advertisements for the launch of JUUL are just one example of how e-cigarette companies position their products as trendy and fashionable.

How a free vaping prevention curriculum can help middle schools

Here’s why Vaping: Know the truth is meeting an urgent need.

How a workplace vaping policy can help employees quit tobacco

If your workplace doesn’t yet have a tobacco-free policy that includes vaping, updating it to support employees who are trying to quit all forms of tobacco u

Educators share how a free vaping prevention curriculum has helped their students

As youth continue to use e-cigarettes at alarming rates, vaping has become a major distraction for many educators and students

Youth are interested in vaping prevention and quit resources – educators can help

Health and education experts joined Truth Initiative CEO and President Robin Koval to discuss how schools should educate students about the health risks of n