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  1. In yet another delay that leaves kids at risk, FDA tells court it won’t finish reviewing e-cigarette marketing applications until June 2023

    The FDA has the power and responsibility to end this public health crisis, but once again it is failing to do so.

  2. FDA’s first marketing denial orders on menthol e-cigarettes underscore substantial risks menthol and flavored products pose to youth and young adults

    Truth Initiative is encouraged by the FDA's decision to issue marketing denial orders for two Logic brand menthol e-cigarette products.

  3. In Public Health Win, Federal Court Sets 10-Month Deadline for E-Cigarette Makers to Apply to FDA to Keep Products on the Market

    A federal judge set a deadline of May 12, 2020, for e-cigarette manufacturers to apply to the FDA and submit their products for public health review if they

  4. Truth Initiative calls on the FDA to immediately remove all unauthorized e-cigarettes including synthetic nicotine now on the market illegally to protect public health

    Truth Initiative calls on the FDA’s leadership to immediately remove all synthetic nicotine products now on the market illegally

  5. FDA Should Require Research on Impact of E-Cigarettes and Other Tobacco Products on Youth Before Authorizing Marketing of Tobacco Products and Claims of Modified Risk

    A group of leading tobacco control experts called on the FDA to require tobacco companies to submit research showing the impact on youth in the US before aut

  6. FDA’s announcement on Logic’s e-cigarette products underscores urgent need for decisions on top e-cigarette brands comprising 75% of the market and should include menthol flavors

    We are grateful to see movement again by the FDA on the e-cigarette pre-market approval process under Dr. Califf’s leadership

  7. Health and Parent Groups Urge Trump Administration to Stand Strong and Implement Plan to Clear the Market of All Flavored E-Cigarettes – Kids’ Health Must Not Be Compromised

    We reiterate our strong and united support for the Administration’s plan, announced in September, to clear the market of all flavored e-cigarettes including

  8. FDA’s decision to deny JUUL marketing authorization is a major public health victory; but swift action on other leading brands must be taken as new data shows youth e-cigarette initiation continues

    Today’s announcement by the FDA to deny marketing authorizations for all JUUL e-cigarettes, thereby making them an illegally marketed product, is a huge publ

  9. The Trump Administration’s New E-Cigarette Policy Is Sadly Deficient Leaving Menthol and Flavors Like Cotton Candy and Gummy Bear on the Market Placing Politics Ahead of the Protection of America’s Youth

    The administration’s e-cigarette policy favors the very industry that has ensnared a new generation with nicotine and wrongly keeps menthol and other youth-a

  10. FDA’s Delay on Largest E-Cigarette Companies’ Applications Allows Top Brands with 75% of the Market Share to Remain Widely Available, Extending the Youth Vaping Epidemic and Delaying Necessary Regulations to Help Smokers

    We are very concerned that the FDA did not prioritize and complete the reviews of the companies with over 75% of the e-cigarette market as they promised to d

  11. New Truth Initiative data show 1.2 million youth and young adults started using e-cigarettes since FDA missed the September 9, 2021, court-ordered deadline to remove unreviewed products from the market

    A new analysis from Truth Initiative shows the high cost of the FDA’s inaction, estimating that nearly 2.5 million youth and young adults (15-24 years old) h

  12. News Article News Article Research & Resources

    Young people urge White House to take action on menthol

    Truth Initiative continues to press the Administration to finalize the menthol cigarette and flavored cigar rules.