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E-cigarettes as accessories: How vaping companies market products as stylish
The advertisements for the launch of JUUL are just one example of how e-cigarette companies position their products as trendy and fashionable.
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Young adults living in vulnerable D.C. communities see more flavored tobacco marketing
Young people living in areas with lower incomes, higher proportions of racial/ethnic minorities, and higher smoking rates had more than seven times higher od
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Where we stand: Retail tobacco marketing, price discounting and promotion
Consistent with Truth Initiative’s vision of a future where tobacco is a thing of the past, we support the following policies with regard to tobacco retail m
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Truth Initiative names Elizabeth Kenny Chief Marketing and Strategy Officer
Kenny will lead the truth campaign and the brand’s holistic suite of products and services designed to protect and empower youth and young adults to live tob
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If Philip Morris is serious about a “smoke-free future,” it should stop marketing cigarettes
Philip Morris International – the world’s largest non-governmental cigarette manufacturer – this week launched a new website that claims the company is commi
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Truth Initiative applauds FDA issuing marketing denial orders for flavored Vuse Alto products
We applaud the FDA's decision to issue marketing denial orders for six R.J. Reynolds Vapor Company’s Vuse Alto brand flavored e-cigarette products
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Nicotine pouch ads follow e-cigarette marketing playbook and risk appealing to young people
A new study underscores the need to monitor marketing and enforce regulation of new youth-appealing nicotine products.
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Surveying how the tobacco industry markets flavored products in five Midwest cities
Flavored tobacco products continue to fuel dangerous youth nicotine use.
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High-nicotine e-cigarettes dominate the market, with sales increasing 15-fold in five years
Sales of e-cigarettes with the highest levels of nicotine (5% or greater nicotine strength) have grown drastically in the past five years
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Cooling flavors dominate the e-cigarette market, underscoring need for strong rules on menthol
New findings indicate that cooling flavors are a huge part of the e-cigarette market.
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Happy holidays from Big Tobacco: Five of this year’s seasonal marketing pushes
This year’s holiday greetings from tobacco companies come with party tips, free gift tags, DIY decoration ideas and, of course, lots of coupons for tobacco.<
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Bold and bright: How tobacco companies market flavored products to appeal to youth
A gap in product regulation allows the tobacco industry to market flavored products in several ways.
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