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Vans launches limited-edition sneakers in partnership with truth
Creativity speaks louder than words.
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How graphic warning labels could trigger thoughts of quitting
New research shows that viewing graphic anti-smoking images on cigarette packs triggers brain activity linked to emotion, decision-making and memory, suggest
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Study shows graphic cigarette warnings trigger brain areas key to quitting smoking
Viewing graphic anti-smoking images on cigarette packs triggers activity in brain areas involved in emotion, decision-making and memory as observed via brain
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#NoMentholMonday: Why menthol is a social justice issue
The marketing of menthol cigarettes toward African Americans is a social justice issue.
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#CATmageddon: How smoking could make cat videos a thing of the past
With the #CATmageddon campaign, truth continues to use the truth about tobacco to engage teens to help end tobacco use.
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#NoMentholMondays: The targeted marketing of menthols and African-American history
In July 2014, the Smithsonian announced that Altria Group, owner of Philip Morris and one of the world’s largest tobacco companies, had contributed $1 millio
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Five facts about smoking and cancer on #worldcancerday
Five facts about smoking and cancer on #worldcancerday
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Kicking off Black History Month with our first #NoMentholMonday
Today marks the beginning of America’s 40th Black History Month.
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Profile of blunt users sharpens with new study
Past month users of tobacco, alcohol, or other drugs, those who were younger (ages 18-24), Black, or male had the highest odds of reporting blunt-only or dua
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truth® and Vans morph culture-changing art into bold fashion statement
When it comes to teen tobacco use, truth believes creativity speaks louder than words.
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Depression, anxiety more commonly reported by young adult menthol tobacco users
Young adults who say they have used menthol tobacco products in the past 30 days are more likely to report symptoms of depression or anxiety, according to a
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Child-resistant packaging comes to liquid nicotine
Liquid nicotine will soon be sold in child-resistant packages under a new federal law that The Wall Street Journal reported was “believed to be the first fed
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