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  2. Our Team

    Amanda L. Graham

    As Chief of Innovations, Dr.

  3. Our Team

    Donna Vallone

    Donna Vallone serves as the chief research officer at the Truth Initiative Schroeder Institute® and holds an associate professor (adjunct) appointment at the

  4. Our Team

    Amy Taylor

    Amy Taylor leads the community and youth engagement team at Truth Initiative and has more than two decades of experience in public health advocacy and educat

  5. Fact Sheet Fact Sheet Research & Resources

    E-cigarettes: Facts, stats and regulations

    What is an e-cigarette? How much nicotine is in an e-cigarette? Are e-cigarettes as harmful as cigarettes?

  6. News Article News Article Research & Resources

    A lot of youth think they aren’t vaping nicotine, but is that true?

    Even though nearly all e-cigarettes sold in regular retail stores contain nicotine, the majority of youth e-cigarette users think they vape only flavoring.

  7. 2019 Financial Statements

    We have audited the accompanying consolidated financial statements of Truth Initiative Foundation and Affiliate (Truth Initiative), which comprise the consol

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    Featured partnerships

    We partner with some of the best brands and organizations on the planet. Here are some of the ways we’ve joined forces.

  9. Why JUUL’s decision to pull ‘all’ flavors deserves no praise

    JUUL has stopped selling fruity and dessert-flavored pods, but mint and menthol — among the most popular flavors for youth — will remain.

  10. Fact Sheet Fact Sheet Research & Resources

    Tobacco use in Maryland 2019

    An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in Maryland.